# What does Traction use?

Traction (traction.com) shows public evidence of 17 tools, according to runsonwhat (last checked 2026-10-25).

- Industry: Transportation/trucking/railroad
- Size: 1,001–5,000 employees
- Founded: 2000
- LinkedIn: https://www.linkedin.com/company/traction-dpvl

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Custom domain, Website code |  |
| [NS1](https://www.runsonwhat.com/reverse/ns1) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [New Relic](https://www.runsonwhat.com/reverse/newrelic) | Monitoring | Website code |  |
| [Adobe Experience Platform Tags](https://www.runsonwhat.com/reverse/adobe-launch) | Data Pipeline | Website code |  |
| [Adobe Analytics](https://www.runsonwhat.com/reverse/adobe-analytics) | Analytics | Website code |  |
| [Adobe Experience Platform](https://www.runsonwhat.com/reverse/adobe-experience-platform) | Analytics | Website code |  |
| [Mouseflow](https://www.runsonwhat.com/reverse/mouseflow) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Adobe Audience Manager](https://www.runsonwhat.com/reverse/adobe-audience-manager) | Ads & Pixels | Website code |  |
| [Adobe Advertising](https://www.runsonwhat.com/reverse/adobe-advertising) | Ads & Pixels | Website code |  |
| [SAP Commerce Cloud](https://www.runsonwhat.com/reverse/sap-commerce-cloud) | Website & CMS | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records, Website code |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [dmarcian](https://www.runsonwhat.com/reverse/dmarcian) | Security & Compliance | Email records |  |

## FAQ

### What tools does Traction use?

As of October 2026, runsonwhat has found 17 tools at Traction (traction.com) in public records. Edge & Hosting: Cloudflare and NS1. Application: jQuery and Google Fonts. Data & Observability: Google Tag Manager, New Relic and Adobe Experience Platform Tags. Go-to-market: Adobe Audience Manager, Adobe Advertising and SAP Commerce Cloud. Company Ops: Microsoft 365, OneTrust and dmarcian. Last checked October 25, 2026.

### What email provider does Traction use?

Traction uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 715,456 companies runsonwhat tracks.

### What analytics tools does Traction use?

Traction uses Google Tag Manager for analytics, alongside Adobe Analytics, Adobe Experience Platform and Mouseflow, according to runsonwhat (October 2026). runsonwhat found Google Tag Manager through Google Tag Manager code on traction.com. Google Tag Manager is used by 512,169 companies runsonwhat tracks.

### What is Traction's website built with?

Traction uses SAP Commerce Cloud for its website, according to runsonwhat (October 2026). runsonwhat found SAP Commerce Cloud through SAP Commerce Cloud code on traction.com. SAP Commerce Cloud is used by 433 companies runsonwhat tracks.

### What monitoring tools does Traction use?

Traction uses New Relic for monitoring, according to runsonwhat (October 2026). runsonwhat found New Relic through New Relic code on traction.com. New Relic is used by 17,127 companies runsonwhat tracks.

### Does Traction use jQuery?

Yes. runsonwhat found jQuery at Traction through jQuery code on traction.com. jQuery is a Frontend tool used by 925,460 companies runsonwhat tracks.

### Which companies have a tech stack similar to Traction's?

The companies with the stacks most like Traction's are MSA Safety, The Entertainer, IXOM Online and Freudenberg Home And Cleaning Solutions, according to runsonwhat (October 2026). Each shares 3 to 7 tools with Traction, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Traction uses?

runsonwhat reads public records only. Of the 17 tools at Traction, 12 were found through code on traction.com, 3 through DNS records, 1 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and traction.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/traction.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.