# What does Topps use?

Topps (topps.com) shows public evidence of 40 tools, according to runsonwhat (last checked 2026-10-07).

- Based in: United States
- Founded: 1938

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Website code |  |
| [Kinsta](https://www.runsonwhat.com/reverse/kinsta) | Hosting & Cloud | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Vercel Analytics](https://www.runsonwhat.com/reverse/vercel-analytics) | Analytics | Website code |  |
| [Segment](https://www.runsonwhat.com/reverse/segment) | Analytics | Website code |  |
| [Loggly](https://www.runsonwhat.com/reverse/loggly) | Analytics | Website code |  |
| [Oracle BlueKai](https://www.runsonwhat.com/reverse/oracle-bluekai) | Data Pipeline | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain, Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code |  |
| [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website code |  |
| [OpenX](https://www.runsonwhat.com/reverse/openx) | Ads & Pixels | Website code |  |
| [Quantcast](https://www.runsonwhat.com/reverse/quantcast) | Ads & Pixels | Website code |  |
| [Sanity](https://www.runsonwhat.com/reverse/sanity) | Website & CMS | Website code |  |
| [Smart Ad Server](https://www.runsonwhat.com/reverse/smart-ad-server) | Ads & Pixels | Website code |  |
| [Tapad](https://www.runsonwhat.com/reverse/tapad) | Ads & Pixels | Website code |  |
| [TVSquared](https://www.runsonwhat.com/reverse/tvsquared) | Ads & Pixels | Website code |  |
| [Sailthru](https://www.runsonwhat.com/reverse/sailthru) | Marketing | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code |  |
| [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code |  |
| [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records |  |
| [dmarcian](https://www.runsonwhat.com/reverse/dmarcian) | Security & Compliance | Email records |  |
| [SparkPost](https://www.runsonwhat.com/reverse/sparkpost) | Email Delivery | Custom domain |  |
| [Riskified](https://www.runsonwhat.com/reverse/riskified) | Security & Compliance | Website code |  |
| [Unity](https://www.runsonwhat.com/reverse/unity) | Dev Tools | DNS verification records |  |

## FAQ

### What tools does Topps use?

As of October 2026, runsonwhat has found 40 tools at Topps (topps.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Vercel. Application: Google Fonts, Font Awesome and YouTube. Data & Observability: Vercel Analytics, Segment and Loggly. Go-to-market: Google Ads, Microsoft Ads and Shopify. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 7, 2026.

### What cloud does Topps run on?

Topps uses Amazon Web Services for hosting and cloud infrastructure, alongside Vercel and Kinsta, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on topps.com. Amazon Web Services is used by 144,839 companies runsonwhat tracks.

### What email provider does Topps use?

Topps uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 701,687 companies runsonwhat tracks.

### What analytics tools does Topps use?

Topps uses Vercel Analytics for analytics, alongside Segment and Loggly, according to runsonwhat (October 2026). runsonwhat found Vercel Analytics through Vercel Analytics code on topps.com. Vercel Analytics is used by 7,414 companies runsonwhat tracks.

### What is Topps's website built with?

Topps uses Shopify for its website, alongside Sanity, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify and code on topps.com. Shopify is used by 58,781 companies runsonwhat tracks.

### What marketing software does Topps use?

Topps uses Sailthru for marketing, according to runsonwhat (October 2026). runsonwhat found Sailthru through a subdomain that points at Sailthru. Sailthru is used by 909 companies runsonwhat tracks.

### Does Topps use Google Fonts?

Yes. runsonwhat found Google Fonts at Topps through Google Fonts code on topps.com. Google Fonts is a Media & UI tool used by 790,875 companies runsonwhat tracks.

### Which companies have a tech stack similar to Topps's?

The companies with the stacks most like Topps' are Plarium, Wondermind, EA Romania and BASF, according to runsonwhat (October 2026). Each shares 4 to 9 tools with Topps, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Topps uses?

runsonwhat reads public records only. Of the 40 tools at Topps, 23 were found through code on topps.com, 8 through DNS records, 5 through email records and 4 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and topps.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/topps.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
