# What does THG PLC use?

THG PLC (thg.com) shows public evidence of 22 tools, according to runsonwhat (last checked 2026-10-10).

- Industry: Retail
- Size: 5,001–10,000 employees
- Based in: Ringway, United Kingdom
- Founded: 2004
- LinkedIn: https://www.linkedin.com/company/thgplc

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Custom domain, DNS records, Website code | 2026-03 |
| [NS1](https://www.runsonwhat.com/reverse/ns1) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Mimecast](https://www.runsonwhat.com/reverse/mimecast) | Security & Compliance | Email records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code |  |
| [1Password](https://www.runsonwhat.com/reverse/1password) | Security & Compliance | DNS verification records |  |
| [Smartsheet](https://www.runsonwhat.com/reverse/smartsheet) | Collaboration | DNS verification records |  |
| [Jamf](https://www.runsonwhat.com/reverse/jamf) | Security & Compliance | DNS verification records |  |
| [Cursor](https://www.runsonwhat.com/reverse/cursor) | Dev Tools | DNS verification records |  |
| [Wiz](https://www.runsonwhat.com/reverse/wiz) | Security & Compliance | DNS verification records |  |

## FAQ

### What tools does THG use?

As of October 2026, runsonwhat has found 22 tools at THG (thg.com) in public records. Edge & Hosting: Cloudflare, Fastly and NS1. Application: Google Fonts, Tailwind CSS and Anthropic. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Meta Pixel. Company Ops: Microsoft 365, reCAPTCHA and Apple Business. Last checked October 10, 2026.

### What email provider does THG use?

THG uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 701,712 companies runsonwhat tracks.

### What analytics tools does THG use?

THG uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on thg.com. Google Analytics is used by 852,702 companies runsonwhat tracks.

### How long has THG used Fastly?

THG has used Fastly since at least March 2026, going by the first public certificate of the thg.com subdomain that points at Fastly.

### Does THG use Google Fonts?

Yes. runsonwhat found Google Fonts at THG through Google Fonts code on thg.com. Google Fonts is a Media & UI tool used by 791,169 companies runsonwhat tracks.

### Does THG use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at THG; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so THG may use more AI tools than these.

### Which companies have a tech stack similar to THG's?

The companies with the stacks most like THG's are Rakuten, Novonesis, Velera and BNY, according to runsonwhat (October 2026). Each shares 7 to 15 tools with THG, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what THG uses?

runsonwhat reads public records only. Of the 22 tools at THG, 14 were found through DNS records, 6 through code on thg.com, 1 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and thg.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/thg.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.