# What does The Tab use?

The Tab (thetab.com) shows public evidence of 28 tools, according to runsonwhat (last checked 2026-10-31).

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Parse.ly](https://www.runsonwhat.com/reverse/parsely) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | Email records |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website config, Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website config |  |
| [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | DNS verification records |  |
| [Magnite](https://www.runsonwhat.com/reverse/magnite) | Ads & Pixels | Website config |  |
| [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website config |  |
| [OpenX](https://www.runsonwhat.com/reverse/openx) | Ads & Pixels | Website config |  |
| [Amazon Publisher Services](https://www.runsonwhat.com/reverse/amazon-publisher-services) | Ads & Pixels | Website config |  |
| [Media.net](https://www.runsonwhat.com/reverse/media-net) | Ads & Pixels | Website config |  |
| [Index Exchange](https://www.runsonwhat.com/reverse/index-exchange) | Ads & Pixels | Website config |  |
| [Sovrn](https://www.runsonwhat.com/reverse/sovrn) | Ads & Pixels | Website config |  |
| [TripleLift](https://www.runsonwhat.com/reverse/triplelift) | Ads & Pixels | Website config |  |
| [Sharethrough](https://www.runsonwhat.com/reverse/sharethrough) | Ads & Pixels | Website config |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Custom domain, Email records, Website code |  |
| [hCaptcha](https://www.runsonwhat.com/reverse/hcaptcha) | Security & Compliance | Website code |  |

## Recent changes at The Tab

- 2026-10-31: started using [OpenAI](https://www.runsonwhat.com/reverse/openai)

## FAQ

### What tools does The Tab use?

As of October 2026, runsonwhat has found 28 tools at The Tab (thetab.com) in public records. Edge & Hosting: Cloudflare and Amazon Web Services. Application: jQuery and OpenAI. Data & Observability: Google Analytics, Google Tag Manager and Parse.ly. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Google Workspace, SendGrid and hCaptcha. Last checked October 31, 2026.

### What cloud does The Tab run on?

The Tab uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on thetab.com. Amazon Web Services is used by 146,185 companies runsonwhat tracks.

### What CRM does The Tab use?

The Tab uses Zoho for its CRM, according to runsonwhat (October 2026). runsonwhat found Zoho through email records that authorize Zoho. Zoho is used by 63,218 companies runsonwhat tracks.

### What email provider does The Tab use?

The Tab uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on thetab.com. Google Workspace is used by 406,740 companies runsonwhat tracks.

### What analytics tools does The Tab use?

The Tab uses Google Analytics for analytics, alongside Google Tag Manager and Parse.ly, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on thetab.com. Google Analytics is used by 899,356 companies runsonwhat tracks.

### What is The Tab's website built with?

The Tab uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on thetab.com. WordPress is used by 603,528 companies runsonwhat tracks.

### Does The Tab use jQuery?

Yes. runsonwhat found jQuery at The Tab through jQuery code on thetab.com. jQuery is a Frontend tool used by 925,460 companies runsonwhat tracks.

### Does The Tab use AI tools?

Yes. runsonwhat has found OpenAI at The Tab; OpenAI, for example, through a DNS verification record for OpenAI. AI services called only from servers leave no public trace, so The Tab may use more AI tools than these.

### Has The Tab changed tools recently?

Yes. On runsonwhat's rechecks, The Tab started using OpenAI (latest on October 31, 2026). A change counts only between two checks of thetab.com done the same way.

### Which companies have a tech stack similar to The Tab's?

The companies with the stacks most like The Tab's are Marshall University, AHM Insights, Voice.fi and CelticsBlog, according to runsonwhat (October 2026). Each shares 9 to 20 tools with The Tab, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what The Tab uses?

runsonwhat reads public records only. Of the 28 tools at The Tab, 11 were found through website configuration files, 10 through code on thetab.com, 4 through DNS records, 2 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and thetab.com about monthly.


---

Source: runsonwhat, https://www.runsonwhat.com/company/thetab.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
