# What does The New Stack use? The New Stack (thenewstack.io) shows public evidence of 33 tools, according to runsonwhat (last checked 2026-10-31). - LinkedIn: https://www.linkedin.com/company/the-new-stack ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code | | | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Dynatrace](https://www.runsonwhat.com/reverse/dynatrace) | Monitoring | Website code | | | [BlueConic](https://www.runsonwhat.com/reverse/blueconic) | Data Pipeline | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code | 2025-03 | | [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website code | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2025-03 | | [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code | | | [LinkedIn](https://www.runsonwhat.com/reverse/linkedin) | Marketing | DNS verification records | | | [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code | | | [Let's Encrypt](https://www.runsonwhat.com/reverse/letsencrypt) | Security & Compliance | DNS records | | | [CookieYes](https://www.runsonwhat.com/reverse/cookieyes) | Security & Compliance | Website code | | | [Sectigo](https://www.runsonwhat.com/reverse/sectigo) | Security & Compliance | DNS records | | | [DigiCert](https://www.runsonwhat.com/reverse/digicert) | Security & Compliance | DNS records | | | [Google Trust Services](https://www.runsonwhat.com/reverse/google-trust) | Security & Compliance | DNS records | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code | | | [Cloudflare Turnstile](https://www.runsonwhat.com/reverse/turnstile) | Security & Compliance | Website code | | | [Postmark](https://www.runsonwhat.com/reverse/postmark) | Email Delivery | Email records | | | [Amazon Trust Services](https://www.runsonwhat.com/reverse/amazon-trust) | Security & Compliance | DNS records | | ## FAQ ### What tools does The New Stack use? As of November 2026, runsonwhat has found 33 tools at The New Stack (thenewstack.io) in public records. Edge & Hosting: Cloudflare and Amazon Web Services. Application: jQuery and Google Fonts. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Google Workspace, Let's Encrypt and CookieYes. Last checked October 31, 2026. ### What cloud does The New Stack run on? The New Stack uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on thenewstack.io. Amazon Web Services is used by 146,766 companies runsonwhat tracks. ### What CRM does The New Stack use? The New Stack uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and The New Stack has used it since at least March 2025. HubSpot is used by 96,307 companies runsonwhat tracks. ### What email provider does The New Stack use? The New Stack uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on thenewstack.io. Google Workspace is used by 411,613 companies runsonwhat tracks. ### What analytics tools does The New Stack use? The New Stack uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on thenewstack.io. Google Analytics is used by 906,246 companies runsonwhat tracks. ### What is The New Stack's website built with? The New Stack uses WordPress for its website, alongside Yoast SEO and HubSpot CMS, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on thenewstack.io. WordPress is used by 607,145 companies runsonwhat tracks. ### How long has The New Stack used HubSpot? The New Stack has used HubSpot since at least March 2025, going by the first public certificate of the thenewstack.io subdomain that points at HubSpot. Other long-running tools at The New Stack include HubSpot CMS (since March 2025). ### Does The New Stack use jQuery? Yes. runsonwhat found jQuery at The New Stack through jQuery code on thenewstack.io. jQuery is a Frontend tool used by 930,082 companies runsonwhat tracks. ### Which companies have a tech stack similar to The New Stack's? The companies with the stacks most like The New Stack's are Figure 1, Community Care, Northampton Community College and News-Press NOW, according to runsonwhat (November 2026). Each shares 11 to 15 tools with The New Stack, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what The New Stack uses? runsonwhat reads public records only. Of the 33 tools at The New Stack, 20 were found through code on thenewstack.io, 8 through DNS records, 3 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and thenewstack.io about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/thenewstack.io (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.