# What does the fabl use?

the fabl (thefabl.com) shows public evidence of 7 tools, according to runsonwhat (last checked 2026-10-29).

- Industry: Marketing and Advertising
- Size: 11–50 employees
- Based in: Skipton, United Kingdom
- Founded: 2006
- LinkedIn: https://www.linkedin.com/company/the-fabl

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |

## FAQ

### What tools does the fabl use?

As of October 2026, runsonwhat has found 7 tools at the fabl (thefabl.com) in public records. Application: jQuery and Adobe Fonts. Data & Observability: Google Analytics. Go-to-market: WordPress and Yoast SEO. Company Ops: Microsoft 365 and reCAPTCHA. Last checked October 29, 2026.

### What email provider does the fabl use?

the fabl uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 715,855 companies runsonwhat tracks.

### What analytics tools does the fabl use?

the fabl uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on thefabl.com. Google Analytics is used by 897,640 companies runsonwhat tracks.

### What is the fabl's website built with?

the fabl uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on thefabl.com. WordPress is used by 603,227 companies runsonwhat tracks.

### Does the fabl use jQuery?

Yes. runsonwhat found jQuery at the fabl through jQuery code on thefabl.com. jQuery is a Frontend tool used by 924,929 companies runsonwhat tracks.

### How does runsonwhat know what the fabl uses?

runsonwhat reads public records only. Of the 7 tools at the fabl, 6 were found through code on thefabl.com, 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and thefabl.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/thefabl.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.