# What does The Cool Down use?

The Cool Down (thecooldown.com) shows public evidence of 29 tools, according to runsonwhat (last checked 2026-11-08).

- LinkedIn: https://www.linkedin.com/company/thecooldown

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records, Website code |  |
| [WordPress VIP](https://www.runsonwhat.com/reverse/wpvip) | Hosting & Cloud | Custom domain, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website config |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website config, Website code |  |
| [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records |  |
| [Magnite](https://www.runsonwhat.com/reverse/magnite) | Ads & Pixels | Website config, Website code |  |
| [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website config, Website code |  |
| [OpenX](https://www.runsonwhat.com/reverse/openx) | Ads & Pixels | Website config, Website code |  |
| [Amazon Publisher Services](https://www.runsonwhat.com/reverse/amazon-publisher-services) | Ads & Pixels | Website config |  |
| [Index Exchange](https://www.runsonwhat.com/reverse/index-exchange) | Ads & Pixels | Website config |  |
| [Media.net](https://www.runsonwhat.com/reverse/media-net) | Ads & Pixels | Website config |  |
| [Sovrn](https://www.runsonwhat.com/reverse/sovrn) | Ads & Pixels | Website config |  |
| [Sharethrough](https://www.runsonwhat.com/reverse/sharethrough) | Ads & Pixels | Website config |  |
| [Tapad](https://www.runsonwhat.com/reverse/tapad) | Ads & Pixels | Website code |  |
| [Bitly](https://www.runsonwhat.com/reverse/bitly) | Marketing | Custom domain | 2025-02 |
| [ActiveProspect](https://www.runsonwhat.com/reverse/activeprospect) | Sales & CRM | DNS verification records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [CookieYes](https://www.runsonwhat.com/reverse/cookieyes) | Security & Compliance | Website code |  |

## FAQ

### What tools does The Cool Down use?

As of November 2026, runsonwhat has found 29 tools at The Cool Down (thecooldown.com) in public records. Edge & Hosting: GoDaddy and WordPress VIP. Application: jQuery and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Sentry. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Google Workspace, SendGrid and CookieYes. Last checked November 8, 2026.

### What cloud does The Cool Down run on?

The Cool Down uses WordPress VIP for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found WordPress VIP through a subdomain that points at WordPress VIP and code on thecooldown.com. WordPress VIP is used by 1,440 companies runsonwhat tracks.

### What sales tools does The Cool Down use?

The sales tools runsonwhat has found at The Cool Down are ActiveProspect (November 2026); no CRM shows up in The Cool Down's public records. runsonwhat found ActiveProspect through a DNS verification record for ActiveProspect. ActiveProspect is used by 391 companies runsonwhat tracks.

### What email provider does The Cool Down use?

The Cool Down uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on thecooldown.com. Google Workspace is used by 420,128 companies runsonwhat tracks.

### What analytics tools does The Cool Down use?

The Cool Down uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on thecooldown.com. Google Analytics is used by 903,937 companies runsonwhat tracks.

### What is The Cool Down's website built with?

The Cool Down uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on thecooldown.com. WordPress is used by 606,796 companies runsonwhat tracks.

### How long has The Cool Down used Bitly?

The Cool Down has used Bitly since at least February 2025, going by the first public certificate of the thecooldown.com subdomain that points at Bitly.

### Does The Cool Down use jQuery?

Yes. runsonwhat found jQuery at The Cool Down through jQuery code on thecooldown.com. jQuery is a Frontend tool used by 927,216 companies runsonwhat tracks.

### Which companies have a tech stack similar to The Cool Down's?

The companies with the stacks most like The Cool Down's are Project Quote, EcoGen America, Get Covered USA and Medicare10, according to runsonwhat (November 2026). Each shares 4 to 9 tools with The Cool Down, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what The Cool Down uses?

runsonwhat reads public records only. Of the 29 tools at The Cool Down, 11 were found through code on thecooldown.com, 10 through website configuration files, 4 through DNS records, 2 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and thecooldown.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/thecooldown.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
