# What does Switchback use?

Switchback (switchback.org.uk) shows public evidence of 9 tools, according to runsonwhat (last checked 2026-10-31).

- Industry: Civic & Social Organization
- Size: 11–50 employees
- Based in: London, United Kingdom
- Founded: 2007
- LinkedIn: https://www.linkedin.com/company/switchback-initiative

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Calendly](https://www.runsonwhat.com/reverse/calendly) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code |  |
| [SMTP2GO](https://www.runsonwhat.com/reverse/smtp2go) | Email Delivery | Email records |  |

## FAQ

### What tools does Switchback use?

As of November 2026, runsonwhat has found 9 tools at Switchback (switchback.org.uk) in public records. Application: jQuery, Google Fonts and YouTube. Data & Observability: Google Analytics. Go-to-market: WordPress, Yoast SEO and Calendly. Company Ops: Microsoft 365 and SMTP2GO. Last checked October 31, 2026.

### What sales tools does Switchback use?

The sales tools runsonwhat has found at Switchback are Calendly (November 2026); no CRM shows up in Switchback's public records. runsonwhat found Calendly through Calendly code on switchback.org.uk. Calendly is used by 31,445 companies runsonwhat tracks.

### What email provider does Switchback use?

Switchback uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on switchback.org.uk. Microsoft 365 is used by 719,691 companies runsonwhat tracks.

### What analytics tools does Switchback use?

Switchback uses Google Analytics for analytics, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on switchback.org.uk. Google Analytics is used by 906,070 companies runsonwhat tracks.

### What is Switchback's website built with?

Switchback uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on switchback.org.uk. WordPress is used by 607,093 companies runsonwhat tracks.

### Does Switchback use jQuery?

Yes. runsonwhat found jQuery at Switchback through jQuery code on switchback.org.uk. jQuery is a Frontend tool used by 929,904 companies runsonwhat tracks.

### How does runsonwhat know what Switchback uses?

runsonwhat reads public records only. Of the 9 tools at Switchback, 7 were found through code on switchback.org.uk, 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and switchback.org.uk about monthly.


---

Source: runsonwhat, https://www.runsonwhat.com/company/switchback.org.uk (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.