# What does The Swatch Group use? The Swatch Group (swatchgroup.com) shows public evidence of 26 tools, according to runsonwhat (last checked 2026-10-20). - Industry: Horology - Based in: Switzerland - Founded: 1931 ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code | | | [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | DNS records, Website code | | | [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Custom domain, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Akamai mPulse](https://www.runsonwhat.com/reverse/akamai-mpulse) | Monitoring | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records | | | [Prowly](https://www.runsonwhat.com/reverse/prowly) | Marketing | DNS verification records | | | [HeyGen](https://www.runsonwhat.com/reverse/heygen) | Marketing | DNS verification records | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | DNS verification records | | | [Mailjet](https://www.runsonwhat.com/reverse/mailjet) | Email Delivery | Email records, Website code | | | [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records | | | [Red Sift OnDMARC](https://www.runsonwhat.com/reverse/redsift) | Security & Compliance | Email records | | | [Figma](https://www.runsonwhat.com/reverse/figma) | Collaboration | DNS verification records | | | [Barco ClickShare](https://www.runsonwhat.com/reverse/barco) | Collaboration | DNS verification records | | ## FAQ ### What tools does The Swatch Group use? As of October 2026, runsonwhat has found 26 tools at The Swatch Group (swatchgroup.com) in public records. Edge & Hosting: Amazon Web Services, Microsoft Azure and Akamai. Application: jQuery, Google Fonts and GSAP. Data & Observability: Google Analytics, Google Tag Manager and Akamai mPulse. Go-to-market: Google Ads, Microsoft Ads and Mailchimp. Company Ops: Microsoft 365, Apple Business and Cookiebot. Last checked October 20, 2026. ### What cloud does The Swatch Group run on? The Swatch Group uses Amazon Web Services for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on swatchgroup.com. Amazon Web Services is used by 145,627 companies runsonwhat tracks. ### What email provider does The Swatch Group use? The Swatch Group uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 710,128 companies runsonwhat tracks. ### What analytics tools does The Swatch Group use? The Swatch Group uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on swatchgroup.com. Google Analytics is used by 878,878 companies runsonwhat tracks. ### What marketing software does The Swatch Group use? The Swatch Group uses Mailchimp for marketing, alongside Prowly and HeyGen, according to runsonwhat (October 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp. Mailchimp is used by 114,942 companies runsonwhat tracks. ### What monitoring tools does The Swatch Group use? The Swatch Group uses Akamai mPulse for monitoring, according to runsonwhat (October 2026). runsonwhat found Akamai mPulse through Akamai mPulse code on swatchgroup.com. Akamai mPulse is used by 5,895 companies runsonwhat tracks. ### Does The Swatch Group use jQuery? Yes. runsonwhat found jQuery at The Swatch Group through jQuery code on swatchgroup.com. jQuery is a Frontend tool used by 914,963 companies runsonwhat tracks. ### Which companies have a tech stack similar to The Swatch Group's? The companies with the stacks most like The Swatch Group's are Millstone Weber, IGM Financial, Cuatrecasas and Health New Zealand | Te Whatu Ora, according to runsonwhat (October 2026). Each shares 5 to 10 tools with The Swatch Group, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what The Swatch Group uses? runsonwhat reads public records only. Of the 26 tools at The Swatch Group, 11 were found through DNS records, 10 through code on swatchgroup.com, 4 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and swatchgroup.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/swatchgroup.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.