# What does Subito use?

Subito (subito.it) shows public evidence of 28 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Classified Advertising
- Based in: Italy
- Founded: 2007

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Custom domain, DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code |  |
| [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code |  |
| [Optimizely](https://www.runsonwhat.com/reverse/optimizely) | Flags & Experiments | Website code |  |
| [AppsFlyer](https://www.runsonwhat.com/reverse/appsflyer) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Email records, Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | DNS verification records |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code |  |
| [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | DNS verification records |  |
| [Google AdSense](https://www.runsonwhat.com/reverse/google-adsense) | Ads & Pixels | Website code |  |
| [RTB House](https://www.runsonwhat.com/reverse/rtb-house) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [Mailjet](https://www.runsonwhat.com/reverse/mailjet) | Email Delivery | Email records, Website code |  |
| [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records |  |
| [DataDome](https://www.runsonwhat.com/reverse/datadome) | Security & Compliance | Custom domain |  |
| [Docebo](https://www.runsonwhat.com/reverse/docebo) | People & HR | Custom domain |  |
| [ThreatMetrix](https://www.runsonwhat.com/reverse/threatmetrix) | Security & Compliance | Custom domain |  |

## FAQ

### What tools does Subito use?

As of October 2026, runsonwhat has found 28 tools at Subito (subito.it) in public records. Edge & Hosting: Akamai. Application: React and Next.js. Data & Observability: Google Analytics, Google Tag Manager and Sentry. Go-to-market: Google Ads, Meta Pixel and Mailchimp. Company Ops: Microsoft 365, Google Workspace and Mailjet. Last checked October 20, 2026.

### What CRM does Subito use?

Subito uses Salesforce for its CRM, according to runsonwhat (October 2026). runsonwhat found Salesforce through email records that authorize Salesforce and code on subito.it. Salesforce is used by 34,174 companies runsonwhat tracks.

### What email provider does Subito use?

Subito uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 712,546 companies runsonwhat tracks.

### What does Subito use for customer support?

Subito uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through email records that authorize Zendesk and code on subito.it. Zendesk is used by 42,032 companies runsonwhat tracks.

### What analytics tools does Subito use?

Subito uses Google Analytics for analytics, alongside Google Tag Manager and AppsFlyer, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on subito.it. Google Analytics is used by 884,413 companies runsonwhat tracks.

### What marketing software does Subito use?

Subito uses Mailchimp for marketing, alongside Ahrefs, according to runsonwhat (October 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp. Mailchimp is used by 115,541 companies runsonwhat tracks.

### Does Subito use Google Ads?

Yes. runsonwhat found Google Ads at Subito through Google Ads code on subito.it. Google Ads is a Ads & Pixels tool used by 508,743 companies runsonwhat tracks.

### Which companies have a tech stack similar to Subito's?

The companies with the stacks most like Subito's are DraftKings, Worldpay, FIS Global and David Yurman, according to runsonwhat (October 2026). Each shares 10 to 15 tools with Subito, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Subito uses?

runsonwhat reads public records only. Of the 28 tools at Subito, 14 were found through code on subito.it, 5 through DNS records, 5 through email records and 4 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and subito.it about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/subito.it (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
