# What does Strava use?

Strava (strava.com) shows public evidence of 49 tools, according to runsonwhat (last checked 2026-11-06).

- Industry: Software
- Size: 201–1,000 employees
- Based in: San Francisco, United States
- Founded: 2009
- LinkedIn: https://www.linkedin.com/company/strava-inc.

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS verification records |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain, Website code |  |
| [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain |  |
| [GitHub Pages](https://www.runsonwhat.com/reverse/github-pages) | Hosting & Cloud | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code |  |
| [Atlassian Statuspage](https://www.runsonwhat.com/reverse/statuspage) | Monitoring | Custom domain |  |
| [Mixpanel](https://www.runsonwhat.com/reverse/mixpanel) | Analytics | DNS verification records, Website code |  |
| [Dreamdata](https://www.runsonwhat.com/reverse/dreamdata) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | DNS verification records, Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Email records |  |
| [Squarespace](https://www.runsonwhat.com/reverse/squarespace) | Website & CMS | Custom domain |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [Intercom](https://www.runsonwhat.com/reverse/intercom) | Support & Docs | Custom domain |  |
| [Branch](https://www.runsonwhat.com/reverse/branch) | Marketing | Custom domain, Website code | 2026-06 |
| [Decagon](https://www.runsonwhat.com/reverse/decagon) | Support & Docs | DNS verification records, Certificate records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Valimail](https://www.runsonwhat.com/reverse/valimail) | Security & Compliance | Email records |  |
| [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code |  |
| [Jamf](https://www.runsonwhat.com/reverse/jamf) | Security & Compliance | DNS verification records |  |
| [Cursor](https://www.runsonwhat.com/reverse/cursor) | Dev Tools | DNS verification records |  |
| [Notion](https://www.runsonwhat.com/reverse/notion) | Collaboration | DNS verification records |  |
| [Airtable](https://www.runsonwhat.com/reverse/airtable) | Collaboration | DNS verification records |  |
| [Docker](https://www.runsonwhat.com/reverse/docker) | Dev Tools | DNS verification records |  |
| [Zapier](https://www.runsonwhat.com/reverse/zapier) | Dev Tools | DNS verification records |  |
| [Loom](https://www.runsonwhat.com/reverse/loom) | Collaboration | DNS verification records |  |
| [Linear](https://www.runsonwhat.com/reverse/linear) | Dev Tools | DNS verification records |  |

## Recent changes at Strava

- 2026-11-06: stopped using [Adyen](https://www.runsonwhat.com/reverse/adyen)
- 2026-11-06: started using [Squarespace](https://www.runsonwhat.com/reverse/squarespace)
- 2026-10-24: started using [Linear](https://www.runsonwhat.com/reverse/linear)
- 2026-10-17: stopped using [Adyen](https://www.runsonwhat.com/reverse/adyen)
- 2026-10-17: stopped using [SparkPost](https://www.runsonwhat.com/reverse/sparkpost)

## FAQ

### What tools does Strava use?

As of November 2026, runsonwhat has found 49 tools at Strava (strava.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Amazon Route 53. Application: React, Anthropic and Next.js. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked November 6, 2026.

### What cloud does Strava run on?

Strava uses Amazon Web Services for hosting and cloud infrastructure, alongside WP Engine and GitHub Pages, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on strava.com. Amazon Web Services is used by 147,462 companies runsonwhat tracks.

### What CRM does Strava use?

Strava uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through a DNS verification record for HubSpot and code on strava.com. HubSpot is used by 97,614 companies runsonwhat tracks.

### What email provider does Strava use?

Strava uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 734,155 companies runsonwhat tracks.

### What does Strava use for customer support?

Strava uses Zendesk for customer support and documentation, alongside Intercom and Decagon, according to runsonwhat (November 2026). runsonwhat found Zendesk through email records that authorize Zendesk. Zendesk is used by 43,649 companies runsonwhat tracks.

### What analytics tools does Strava use?

Strava uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Mixpanel, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on strava.com. Google Analytics is used by 903,928 companies runsonwhat tracks.

### How long has Strava used Branch?

Strava has used Branch since at least June 2026, going by the first public certificate of the strava.com subdomain that points at Branch.

### Does Strava use Cloudflare?

Yes. runsonwhat found Cloudflare at Strava through a DNS verification record for Cloudflare. Cloudflare is a CDN & Edge tool used by 733,260 companies runsonwhat tracks.

### Does Strava use AI tools?

Yes. runsonwhat has found Anthropic at Strava; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Strava may use more AI tools than these.

### Has Strava changed tools recently?

Yes. On runsonwhat's rechecks, Strava started using Squarespace and Linear (latest on November 6, 2026) and stopped using Adyen and SparkPost (latest on November 6, 2026). A change counts only between two checks of strava.com done the same way.

### Which companies have a tech stack similar to Strava's?

The companies with the stacks most like Strava's are OURA, Tebra, Figma and Wrapbook, according to runsonwhat (November 2026). Each shares 19 to 34 tools with Strava, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Strava uses?

runsonwhat reads public records only. Of the 49 tools at Strava, 21 were found through DNS records, 15 through code on strava.com, 8 through subdomains that point at the vendor and 5 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and strava.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/strava.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
