# What does Sporting Edge use?

Sporting Edge (sportingedge.com) shows public evidence of 13 tools, according to runsonwhat (last checked 2026-10-09).

- Industry: Management Consulting
- Size: 11–50 employees
- Based in: Market Harborough, United Kingdom
- Founded: 2005
- LinkedIn: https://www.linkedin.com/company/1357574

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | Email records |  |
| [Lead Forensics](https://www.runsonwhat.com/reverse/lead-forensics) | Sales & CRM | Website code |  |
| [Tumblr](https://www.runsonwhat.com/reverse/tumblr) | Website & CMS | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records |  |

## FAQ

### What tools does Sporting Edge use?

As of October 2026, runsonwhat has found 13 tools at Sporting Edge (sportingedge.com) in public records. Edge & Hosting: GoDaddy. Application: Google Fonts and Stripe. Data & Observability: Google Analytics. Go-to-market: WordPress, Yoast SEO and Mailchimp. Company Ops: Microsoft 365 and Mailchimp Transactional. Last checked October 9, 2026.

### What sales tools does Sporting Edge use?

The sales tools runsonwhat has found at Sporting Edge are Lead Forensics (October 2026); no CRM shows up in Sporting Edge's public records. runsonwhat found Lead Forensics through Lead Forensics code on sportingedge.com. Lead Forensics is used by 1,329 companies runsonwhat tracks.

### What email provider does Sporting Edge use?

Sporting Edge uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 695,821 companies runsonwhat tracks.

### What payment provider does Sporting Edge use?

Sporting Edge uses Stripe for payments and billing, according to runsonwhat (October 2026). runsonwhat found Stripe through a DNS verification record for Stripe. Stripe is used by 25,743 companies runsonwhat tracks.

### What analytics tools does Sporting Edge use?

Sporting Edge uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on sportingedge.com. Google Analytics is used by 843,908 companies runsonwhat tracks.

### What is Sporting Edge's website built with?

Sporting Edge uses WordPress for its website, alongside Yoast SEO and Tumblr, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on sportingedge.com. WordPress is used by 578,052 companies runsonwhat tracks.

### Does Sporting Edge use Google Fonts?

Yes. runsonwhat found Google Fonts at Sporting Edge through Google Fonts code on sportingedge.com. Google Fonts is a Media & UI tool used by 785,595 companies runsonwhat tracks.

### Which companies have a tech stack similar to Sporting Edge's?

The companies with the stacks most like Sporting Edge's are Bitcuners, Claudion.com, Adsemble | Billboard🪧experts and Kloneworld, according to runsonwhat (October 2026). Each shares 3 to 4 tools with Sporting Edge, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Sporting Edge uses?

runsonwhat reads public records only. Of the 13 tools at Sporting Edge, 5 were found through code on sportingedge.com, 4 through email records, 3 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and sportingedge.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/sportingedge.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.