# What does Etteplan use? Etteplan (soikea.com) shows public evidence of 21 tools, according to runsonwhat (last checked 2026-10-20). - Industry: IT Services - Size: 51–200 employees - Based in: Espoo, Finland - Founded: 1983 - LinkedIn: https://www.linkedin.com/company/etteplan-group ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Website code | | | [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | DNS records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code | | | [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code | | | [Algolia](https://www.runsonwhat.com/reverse/algolia) | Search | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code | | | [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Website code | | | [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code | | | [Dealfront](https://www.runsonwhat.com/reverse/leadfeeder) | Sales & CRM | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [hCaptcha](https://www.runsonwhat.com/reverse/hcaptcha) | Security & Compliance | Website code | | | [Enzuzo](https://www.runsonwhat.com/reverse/enzuzo) | Security & Compliance | Website code | | ## Recent changes at Etteplan - 2026-10-20: started using [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) - 2026-10-20: started using [Enzuzo](https://www.runsonwhat.com/reverse/enzuzo) - 2026-10-20: started using [Google Analytics](https://www.runsonwhat.com/reverse/ga) - 2026-10-20: started using [Google Ads](https://www.runsonwhat.com/reverse/google-ads) - 2026-10-20: started using [Dealfront](https://www.runsonwhat.com/reverse/leadfeeder) - 2026-10-20: started using [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) - 2026-10-20: started using [Pardot](https://www.runsonwhat.com/reverse/pardot) - 2026-10-20: started using [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) ## FAQ ### What tools does Etteplan use? As of October 2026, runsonwhat has found 21 tools at Etteplan (soikea.com) in public records. Edge & Hosting: Vercel and Microsoft Azure. Application: YouTube, Tailwind CSS and Next.js. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: reCAPTCHA, hCaptcha and Enzuzo. Last checked October 20, 2026. ### What cloud does Etteplan run on? Etteplan uses Vercel for hosting and cloud infrastructure, alongside Microsoft Azure, according to runsonwhat (October 2026). runsonwhat found Vercel through Vercel code on soikea.com. Vercel is used by 47,860 companies runsonwhat tracks. ### What sales tools does Etteplan use? The sales tools runsonwhat has found at Etteplan are Dealfront (October 2026); no CRM shows up in Etteplan's public records. runsonwhat found Dealfront through Dealfront code on soikea.com. Dealfront is used by 10,658 companies runsonwhat tracks. ### What analytics tools does Etteplan use? Etteplan uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on soikea.com. Google Analytics is used by 874,211 companies runsonwhat tracks. ### What marketing software does Etteplan use? Etteplan uses Pardot for marketing, according to runsonwhat (October 2026). runsonwhat found Pardot through Pardot code on soikea.com. Pardot is used by 20,232 companies runsonwhat tracks. ### Does Etteplan use Google Ads? Yes. runsonwhat found Google Ads at Etteplan through Google Ads code on soikea.com. Google Ads is a Ads & Pixels tool used by 491,619 companies runsonwhat tracks. ### Has Etteplan changed tools recently? Yes. On runsonwhat's rechecks, Etteplan started using Microsoft Clarity, Enzuzo and Google Analytics (latest on October 20, 2026). A change counts only between two checks of soikea.com done the same way. ### Which companies have a tech stack similar to Etteplan's? The companies with the stacks most like Etteplan's are Genestack, The ProActive Technology Group, ConXioN and GovPath, according to runsonwhat (October 2026). Each shares 4 to 8 tools with Etteplan, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Etteplan uses? runsonwhat reads public records only. Of the 21 tools at Etteplan, 20 were found through code on soikea.com, 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and soikea.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/soikea.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.