# What does Softrip use? Softrip (softrip.com) shows public evidence of 24 tools, according to runsonwhat (last checked 2026-11-01). - LinkedIn: https://www.linkedin.com/company/softrip ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | | [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code | 2024-01 | | [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website code | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | 2024-01 | | [Calendly](https://www.runsonwhat.com/reverse/calendly) | Sales & CRM | Website code | | | [Google AdSense](https://www.runsonwhat.com/reverse/google-adsense) | Ads & Pixels | Website code | | | [Apollo.io](https://www.runsonwhat.com/reverse/apollo) | Sales & CRM | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Duo](https://www.runsonwhat.com/reverse/duo) | Security & Compliance | DNS verification records | | ## FAQ ### What tools does Softrip use? As of November 2026, runsonwhat has found 24 tools at Softrip (softrip.com) in public records. Edge & Hosting: Cloudflare and WP Engine. Application: jQuery, Font Awesome and Vimeo. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Microsoft 365, reCAPTCHA and Atlassian. Last checked November 1, 2026. ### What cloud does Softrip run on? Softrip uses WP Engine for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine and code on softrip.com. WP Engine is used by 51,807 companies runsonwhat tracks. ### What CRM does Softrip use? Softrip uses HubSpot for its CRM, alongside Calendly and Apollo.io, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records, and Softrip has used it since at least January 2024. HubSpot is used by 96,194 companies runsonwhat tracks. ### What email provider does Softrip use? Softrip uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 719,199 companies runsonwhat tracks. ### What analytics tools does Softrip use? Softrip uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on softrip.com. Google Analytics is used by 906,476 companies runsonwhat tracks. ### What is Softrip's website built with? Softrip uses WordPress for its website, alongside Yoast SEO and HubSpot CMS, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on softrip.com. WordPress is used by 607,201 companies runsonwhat tracks. ### How long has Softrip used HubSpot? Softrip has used HubSpot since at least January 2024, going by the first public certificate of the softrip.com subdomain that points at HubSpot. Other long-running tools at Softrip include HubSpot CMS (since January 2024). ### Does Softrip use jQuery? Yes. runsonwhat found jQuery at Softrip through jQuery code on softrip.com. jQuery is a Frontend tool used by 930,298 companies runsonwhat tracks. ### Does Softrip use AI tools? Yes. runsonwhat has found Anthropic and OpenAI at Softrip; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Softrip may use more AI tools than these. ### How does runsonwhat know what Softrip uses? runsonwhat reads public records only. Of the 24 tools at Softrip, 16 were found through code on softrip.com, 4 through DNS records, 3 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and softrip.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/softrip.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.