# What does Snowplow use?

Snowplow (snowplowanalytics.com) shows public evidence of 44 tools, according to runsonwhat (last checked 2026-11-09).

- LinkedIn: https://www.linkedin.com/company/snowplow

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |
| [Lottie](https://www.runsonwhat.com/reverse/lottie) | Media & UI | Website code |  |
| [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | DNS verification records |  |
| [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Website config |  |
| [MongoDB Atlas](https://www.runsonwhat.com/reverse/mongodb) | Backend & Database | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code |  |
| [RudderStack](https://www.runsonwhat.com/reverse/rudderstack) | Analytics | Website code |  |
| [Smartlook](https://www.runsonwhat.com/reverse/smartlook) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Webflow](https://www.runsonwhat.com/reverse/webflow) | Website & CMS | Website code |  |
| [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, DNS verification records, Email records |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [Apollo.io](https://www.runsonwhat.com/reverse/apollo) | Sales & CRM | Website code |  |
| [Qualified](https://www.runsonwhat.com/reverse/qualified) | Sales & CRM | Website code |  |
| [Vector](https://www.runsonwhat.com/reverse/vector) | Sales & CRM | Website code |  |
| [lemlist](https://www.runsonwhat.com/reverse/lemlist) | Sales & CRM | DNS verification records |  |
| [Instapage](https://www.runsonwhat.com/reverse/instapage) | Website & CMS | Custom domain |  |
| [PathFactory](https://www.runsonwhat.com/reverse/pathfactory) | Marketing | Website code |  |
| [Reo.dev](https://www.runsonwhat.com/reverse/reo) | Sales & CRM | Website code |  |
| [Pylon](https://www.runsonwhat.com/reverse/pylon) | Support & Docs | DNS verification records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Custom domain, Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records |  |
| [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records |  |
| [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records |  |
| [Notion](https://www.runsonwhat.com/reverse/notion) | Collaboration | DNS verification records |  |
| [Docker](https://www.runsonwhat.com/reverse/docker) | Dev Tools | DNS verification records |  |
| [Ketch](https://www.runsonwhat.com/reverse/ketch) | Security & Compliance | Website code |  |

## FAQ

### What tools does Snowplow use?

As of November 2026, runsonwhat has found 44 tools at Snowplow (snowplowanalytics.com) in public records. Edge & Hosting: Cloudflare. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and web-vitals. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked November 9, 2026.

### What sales tools does Snowplow use?

The sales tools runsonwhat has found at Snowplow are Apollo.io, Qualified, Vector and lemlist (November 2026); no CRM shows up in Snowplow's public records. runsonwhat found Apollo.io through Apollo.io code on snowplowanalytics.com.

### What email provider does Snowplow use?

Snowplow uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 730,524 companies runsonwhat tracks.

### What does Snowplow use for customer support?

Snowplow uses Pylon for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Pylon through a DNS verification record for Pylon. Pylon is used by 152 companies runsonwhat tracks.

### What payment provider does Snowplow use?

Snowplow uses Stripe for payments and billing, according to runsonwhat (November 2026). runsonwhat found Stripe through a DNS verification record for Stripe. Stripe is used by 31,313 companies runsonwhat tracks.

### What analytics tools does Snowplow use?

Snowplow uses Google Analytics for analytics, alongside Google Tag Manager, RudderStack and Smartlook, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on snowplowanalytics.com. Google Analytics is used by 903,769 companies runsonwhat tracks.

### Does Snowplow use jQuery?

Yes. runsonwhat found jQuery at Snowplow through jQuery code on snowplowanalytics.com. jQuery is a Frontend tool used by 927,168 companies runsonwhat tracks.

### Does Snowplow use AI tools?

Yes. runsonwhat has found Anthropic and OpenAI at Snowplow; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Snowplow may use more AI tools than these.

### Which companies have a tech stack similar to Snowplow's?

The companies with the stacks most like Snowplow's are Snowplow, Ory, Temporal and embrace, according to runsonwhat (November 2026). Each shares 11 to 31 tools with Snowplow, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Snowplow uses?

runsonwhat reads public records only. Of the 44 tools at Snowplow, 21 were found through code on snowplowanalytics.com, 16 through DNS records, 3 through subdomains that point at the vendor, 2 through email records and 2 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and snowplowanalytics.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/snowplowanalytics.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
