# What does Smart Profile use?

Smart Profile (smartprofile.io) shows public evidence of 18 tools, according to runsonwhat (last checked 2026-11-08).

- Industry: Marketing and Advertising
- Size: 51–200 employees
- Based in: Rotterdam, Netherlands
- Founded: 1996
- LinkedIn: https://www.linkedin.com/company/smart-profile

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |
| [Kinsta](https://www.runsonwhat.com/reverse/kinsta) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [Lottie](https://www.runsonwhat.com/reverse/lottie) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Leadinfo](https://www.runsonwhat.com/reverse/leadinfo) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records |  |

## FAQ

### What tools does Smart Profile use?

As of November 2026, runsonwhat has found 18 tools at Smart Profile (smartprofile.io) in public records. Edge & Hosting: Cloudflare and Kinsta. Application: jQuery, Google Fonts and Vimeo. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Microsoft 365, reCAPTCHA and DocuSign. Last checked November 8, 2026.

### What cloud does Smart Profile run on?

Smart Profile uses Kinsta for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Kinsta through Kinsta code on smartprofile.io. Kinsta is used by 13,235 companies runsonwhat tracks.

### What sales tools does Smart Profile use?

The sales tools runsonwhat has found at Smart Profile are Leadinfo (November 2026); no CRM shows up in Smart Profile's public records. runsonwhat found Leadinfo through Leadinfo code on smartprofile.io. Leadinfo is used by 6,241 companies runsonwhat tracks.

### What email provider does Smart Profile use?

Smart Profile uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 737,877 companies runsonwhat tracks.

### What analytics tools does Smart Profile use?

Smart Profile uses Google Analytics for analytics, alongside Google Tag Manager and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on smartprofile.io. Google Analytics is used by 904,335 companies runsonwhat tracks.

### What is Smart Profile's website built with?

Smart Profile uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on smartprofile.io. WordPress is used by 607,019 companies runsonwhat tracks.

### Does Smart Profile use jQuery?

Yes. runsonwhat found jQuery at Smart Profile through jQuery code on smartprofile.io. jQuery is a Frontend tool used by 927,321 companies runsonwhat tracks.

### How does runsonwhat know what Smart Profile uses?

runsonwhat reads public records only. Of the 18 tools at Smart Profile, 15 were found through code on smartprofile.io, 3 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and smartprofile.io about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/smartprofile.io (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
