# What does Smartpass use?

Smartpass (smartpass.app) shows public evidence of 31 tools, according to runsonwhat (last checked 2026-11-01).

- Industry: Internet
- Size: 11–50 employees
- Based in: New York, United States
- Founded: 2019
- LinkedIn: https://www.linkedin.com/company/smartpassco

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | DNS verification records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | DNS verification records, Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Mouseflow](https://www.runsonwhat.com/reverse/mouseflow) | Analytics | Website code |  |
| [Instatus](https://www.runsonwhat.com/reverse/instatus) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain | 2023-05 |
| [Webflow](https://www.runsonwhat.com/reverse/webflow) | Website & CMS | Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records, Website code |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, DNS verification records, Website code | 2025-12 |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [StackAdapt](https://www.runsonwhat.com/reverse/stackadapt) | Ads & Pixels | Website code |  |
| [Dealfront](https://www.runsonwhat.com/reverse/leadfeeder) | Sales & CRM | Website code |  |
| [Intercom](https://www.runsonwhat.com/reverse/intercom) | Support & Docs | Website code |  |
| [G2](https://www.runsonwhat.com/reverse/g2) | Marketing | Website code |  |
| [Navattic](https://www.runsonwhat.com/reverse/navattic) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code |  |
| [Osano](https://www.runsonwhat.com/reverse/osano) | Security & Compliance | Website code |  |
| [HubSpot App Developer](https://www.runsonwhat.com/reverse/hubspot-developer) | Dev Tools | DNS verification records |  |

## FAQ

### What tools does Smartpass use?

As of November 2026, runsonwhat has found 31 tools at Smartpass (smartpass.app) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Vercel. Application: jQuery, Google Fonts and Stripe. Data & Observability: Google Analytics, Google Tag Manager and Mouseflow. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and Atlassian. Last checked November 1, 2026.

### What cloud does Smartpass run on?

Smartpass uses Amazon Web Services for hosting and cloud infrastructure, alongside Vercel, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on smartpass.app. Amazon Web Services is used by 146,627 companies runsonwhat tracks.

### What CRM does Smartpass use?

Smartpass uses HubSpot for its CRM, alongside Salesforce and Dealfront, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on smartpass.app. HubSpot is used by 96,100 companies runsonwhat tracks.

### What email provider does Smartpass use?

Smartpass uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 718,532 companies runsonwhat tracks.

### What does Smartpass use for customer support?

Smartpass uses Intercom for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Intercom through Intercom code on smartpass.app. Intercom is used by 9,117 companies runsonwhat tracks.

### What payment provider does Smartpass use?

Smartpass uses Stripe for payments and billing, according to runsonwhat (November 2026). runsonwhat found Stripe through a DNS verification record for Stripe and code on smartpass.app. Stripe is used by 30,913 companies runsonwhat tracks.

### How long has Smartpass used Shopify?

Smartpass has used Shopify since at least May 2023, going by the first public certificate of the smartpass.app subdomain that points at Shopify. Other long-running tools at Smartpass include Pardot (since December 2025).

### Does Smartpass use jQuery?

Yes. runsonwhat found jQuery at Smartpass through jQuery code on smartpass.app. jQuery is a Frontend tool used by 930,447 companies runsonwhat tracks.

### Which companies have a tech stack similar to Smartpass's?

The companies with the stacks most like Smartpass' are AppFolio, Airbyte, Meltwater and cube.dev, according to runsonwhat (November 2026). Each shares 12 to 16 tools with Smartpass, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Smartpass uses?

runsonwhat reads public records only. Of the 31 tools at Smartpass, 18 were found through code on smartpass.app, 7 through DNS records, 4 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and smartpass.app about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/smartpass.app (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
