# What does Zywave use?

Zywave (smartharbor.com) shows public evidence of 24 tools, according to runsonwhat (last checked 2026-11-01).

- Industry: Marketing and Advertising
- Size: 11–50 employees
- Based in: Columbus, United States
- LinkedIn: https://www.linkedin.com/company/zywave

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [NS1](https://www.runsonwhat.com/reverse/ns1) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Crazy Egg](https://www.runsonwhat.com/reverse/crazyegg) | Analytics | Website code |  |
| [Marketo Measure](https://www.runsonwhat.com/reverse/marketo-measure) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Email records |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [Elfsight](https://www.runsonwhat.com/reverse/elfsight) | Marketing | Website code |  |
| [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Website code |  |
| [Qualified](https://www.runsonwhat.com/reverse/qualified) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [CookieYes](https://www.runsonwhat.com/reverse/cookieyes) | Security & Compliance | Website code |  |
| [Exclaimer](https://www.runsonwhat.com/reverse/exclaimer) | Workspace | Email records |  |

## FAQ

### What tools does Zywave use?

As of November 2026, runsonwhat has found 24 tools at Zywave (smartharbor.com) in public records. Edge & Hosting: Cloudflare and NS1. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Crazy Egg. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, SendGrid and CookieYes. Last checked November 1, 2026.

### What sales tools does Zywave use?

The sales tools runsonwhat has found at Zywave are Qualified (November 2026); no CRM shows up in Zywave's public records. runsonwhat found Qualified through Qualified code on smartharbor.com. Qualified is used by 1,772 companies runsonwhat tracks.

### What email provider does Zywave use?

Zywave uses Microsoft 365 for email and office software, alongside Exclaimer, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 727,138 companies runsonwhat tracks.

### What analytics tools does Zywave use?

Zywave uses Google Analytics for analytics, alongside Google Tag Manager, Crazy Egg and Marketo Measure, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on smartharbor.com. Google Analytics is used by 905,620 companies runsonwhat tracks.

### What is Zywave's website built with?

Zywave uses WordPress for its website, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on smartharbor.com. WordPress is used by 607,166 companies runsonwhat tracks.

### What marketing software does Zywave use?

Zywave uses Pardot for marketing, alongside Elfsight and Marketo, according to runsonwhat (November 2026). runsonwhat found Pardot through email records that authorize Pardot. Pardot is used by 20,868 companies runsonwhat tracks.

### Does Zywave use jQuery?

Yes. runsonwhat found jQuery at Zywave through jQuery code on smartharbor.com. jQuery is a Frontend tool used by 929,437 companies runsonwhat tracks.

### Which companies have a tech stack similar to Zywave's?

The companies with the stacks most like Zywave's are Outfit, Infoblox, 8am CasePeer and Flyway, according to runsonwhat (November 2026). Each shares 10 to 14 tools with Zywave, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Zywave uses?

runsonwhat reads public records only. Of the 24 tools at Zywave, 19 were found through code on smartharbor.com, 3 through email records and 2 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and smartharbor.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/smartharbor.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
