# What does Smart Choice use?

Smart Choice (smartchoiceagents.com) shows public evidence of 17 tools, according to runsonwhat (last checked 2026-11-08).

- LinkedIn: https://www.linkedin.com/company/smart-choice

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records |  |
| [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Wistia](https://www.runsonwhat.com/reverse/wistia) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records |  |
| [Pardot](https://www.runsonwhat.com/reverse/pardot) | Marketing | Custom domain, DNS verification records, Email records |  |
| [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc) | Marketing | DNS verification records |  |
| [FormAssembly](https://www.runsonwhat.com/reverse/formassembly) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [Exclaimer](https://www.runsonwhat.com/reverse/exclaimer) | Workspace | Email records |  |
| [KnowBe4](https://www.runsonwhat.com/reverse/knowbe4) | Security & Compliance | Email records |  |
| [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records |  |

## Recent changes at Smart Choice

- 2026-10-31: started using [Anthropic](https://www.runsonwhat.com/reverse/anthropic)

## FAQ

### What tools does Smart Choice use?

As of November 2026, runsonwhat has found 17 tools at Smart Choice (smartchoiceagents.com) in public records. Edge & Hosting: Cloudflare and Fastly. Application: Anthropic and Wistia. Data & Observability: Google Tag Manager. Go-to-market: Salesforce, Pardot and Salesforce Marketing Cloud. Company Ops: Microsoft 365, reCAPTCHA and SendGrid. Last checked November 8, 2026.

### What CRM does Smart Choice use?

Smart Choice uses Salesforce for its CRM, according to runsonwhat (November 2026). runsonwhat found Salesforce through email records that authorize Salesforce. Salesforce is used by 35,223 companies runsonwhat tracks.

### What email provider does Smart Choice use?

Smart Choice uses Microsoft 365 for email and office software, alongside Exclaimer, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 730,362 companies runsonwhat tracks.

### What analytics tools does Smart Choice use?

Smart Choice uses Google Tag Manager for analytics, according to runsonwhat (November 2026). runsonwhat found Google Tag Manager through Google Tag Manager code on smartchoiceagents.com. Google Tag Manager is used by 515,751 companies runsonwhat tracks.

### What marketing software does Smart Choice use?

Smart Choice uses Pardot for marketing, alongside Salesforce Marketing Cloud and FormAssembly, according to runsonwhat (November 2026). runsonwhat found Pardot through a subdomain that points at Pardot and a DNS verification record. Pardot is used by 20,948 companies runsonwhat tracks.

### Does Smart Choice use Cloudflare?

Yes. runsonwhat found Cloudflare at Smart Choice through DNS records that point at Cloudflare and email records. Cloudflare is a CDN & Edge tool used by 731,139 companies runsonwhat tracks.

### Does Smart Choice use AI tools?

Yes. runsonwhat has found Anthropic at Smart Choice; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Smart Choice may use more AI tools than these.

### Has Smart Choice changed tools recently?

Yes. On runsonwhat's rechecks, Smart Choice started using Anthropic (latest on October 31, 2026). A change counts only between two checks of smartchoiceagents.com done the same way.

### Which companies have a tech stack similar to Smart Choice's?

The companies with the stacks most like Smart Choice's are Bankside Open Spaces Trust, Veritystream By Healthstream, Galvanize and Deliveroo, according to runsonwhat (November 2026). Each shares 4 to 8 tools with Smart Choice, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Smart Choice uses?

runsonwhat reads public records only. Of the 17 tools at Smart Choice, 6 were found through email records, 5 through DNS records, 5 through code on smartchoiceagents.com and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and smartchoiceagents.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/smartchoiceagents.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
