# What does Shoulder use?

Shoulder (shoulder.com.br) shows public evidence of 26 tools, according to runsonwhat (last checked 2026-11-09).

- Based in: Brazil
- LinkedIn: https://www.linkedin.com/company/shoulder

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain, Website code |  |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code |  |
| [Supabase](https://www.runsonwhat.com/reverse/supabase) | Backend & Database | Website code |  |
| [Okta](https://www.runsonwhat.com/reverse/okta) | Auth & Identity | Custom domain, Website config | 2024-12 |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Crazy Egg](https://www.runsonwhat.com/reverse/crazyegg) | Analytics | Website code |  |
| [Convert](https://www.runsonwhat.com/reverse/convert) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [WhatsApp Business](https://www.runsonwhat.com/reverse/whatsapp) | Support & Docs | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Email records, Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website code |  |
| [Insider](https://www.runsonwhat.com/reverse/insider) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | DNS verification records, Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records, Website code |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code |  |
| [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records |  |

## FAQ

### What tools does Shoulder use?

As of November 2026, runsonwhat has found 26 tools at Shoulder (shoulder.com.br) in public records. Edge & Hosting: Amazon Web Services and Amazon Route 53. Application: Anthropic, PayPal and Supabase. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and WhatsApp Business. Company Ops: Google Workspace, reCAPTCHA and SendGrid. Last checked November 9, 2026.

### What cloud does Shoulder run on?

Shoulder uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services and code on shoulder.com.br. Amazon Web Services is used by 147,664 companies runsonwhat tracks.

### What email provider does Shoulder use?

Shoulder uses Google Workspace for email and office software, according to runsonwhat (November 2026). runsonwhat found Google Workspace through a DNS verification record for Google Workspace and email records. Google Workspace is used by 422,571 companies runsonwhat tracks.

### What does Shoulder use for customer support?

Shoulder uses WhatsApp Business for customer support and documentation, alongside Zendesk, according to runsonwhat (November 2026). runsonwhat found WhatsApp Business through WhatsApp Business code on shoulder.com.br. WhatsApp Business is used by 139,172 companies runsonwhat tracks.

### What payment provider does Shoulder use?

Shoulder uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on shoulder.com.br. PayPal is used by 35,167 companies runsonwhat tracks.

### What analytics tools does Shoulder use?

Shoulder uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Crazy Egg, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on shoulder.com.br. Google Analytics is used by 904,289 companies runsonwhat tracks.

### How long has Shoulder used Okta?

Shoulder has used Okta since at least December 2024, going by the first public certificate of the shoulder.com.br subdomain that points at Okta.

### Does Shoulder use Google Ads?

Yes. runsonwhat found Google Ads at Shoulder through Google Ads code on shoulder.com.br. Google Ads is a Ads & Pixels tool used by 540,574 companies runsonwhat tracks.

### Does Shoulder use AI tools?

Yes. runsonwhat has found Anthropic at Shoulder; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Shoulder may use more AI tools than these.

### Which companies have a tech stack similar to Shoulder's?

The companies with the stacks most like Shoulder's are Jeep Brasil, Sarar.com, Conrad Electronic Benelux and GOIKO, according to runsonwhat (November 2026). Each shares 8 to 16 tools with Shoulder, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Shoulder uses?

runsonwhat reads public records only. Of the 26 tools at Shoulder, 16 were found through code on shoulder.com.br, 5 through DNS records, 3 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and shoulder.com.br about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/shoulder.com.br (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
