# What does Paramount+ use?

Paramount+ (sho.com) shows public evidence of 33 tools, according to runsonwhat (last checked 2026-11-10).

- Industry: Subscription Television
- Size: 1,001–5,000 employees
- Based in: United States
- Founded: 1983

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain |  |
| [NS1](https://www.runsonwhat.com/reverse/ns1) | DNS | DNS records |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code |  |
| [SAP Customer Data Cloud](https://www.runsonwhat.com/reverse/sap-customer-data-cloud) | Auth & Identity | Custom domain | 2013-07 |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code |  |
| [New Relic](https://www.runsonwhat.com/reverse/newrelic) | Monitoring | Website code |  |
| [Tealium](https://www.runsonwhat.com/reverse/tealium) | Data Pipeline | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website config |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Email records |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website config |  |
| [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | DNS verification records |  |
| [Magnite](https://www.runsonwhat.com/reverse/magnite) | Ads & Pixels | Website config |  |
| [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website config |  |
| [OpenX](https://www.runsonwhat.com/reverse/openx) | Ads & Pixels | Website config |  |
| [Amazon Publisher Services](https://www.runsonwhat.com/reverse/amazon-publisher-services) | Ads & Pixels | Website config |  |
| [Index Exchange](https://www.runsonwhat.com/reverse/index-exchange) | Ads & Pixels | Website config |  |
| [Media.net](https://www.runsonwhat.com/reverse/media-net) | Ads & Pixels | Website config |  |
| [Sovrn](https://www.runsonwhat.com/reverse/sovrn) | Ads & Pixels | Website config |  |
| [TripleLift](https://www.runsonwhat.com/reverse/triplelift) | Ads & Pixels | Website config |  |
| [Sharethrough](https://www.runsonwhat.com/reverse/sharethrough) | Ads & Pixels | Website config |  |
| [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website config |  |
| [Teads](https://www.runsonwhat.com/reverse/teads) | Ads & Pixels | Website config |  |
| [Braze](https://www.runsonwhat.com/reverse/braze) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records |  |
| [Ketch](https://www.runsonwhat.com/reverse/ketch) | Security & Compliance | Website code |  |
| [Appspace](https://www.runsonwhat.com/reverse/appspace) | Collaboration | DNS verification records |  |

## Recent changes at Paramount+

- 2026-11-02: started using [Ketch](https://www.runsonwhat.com/reverse/ketch)

## FAQ

### What tools does Paramount+ use?

As of November 2026, runsonwhat has found 33 tools at Paramount+ (sho.com) in public records. Edge & Hosting: Amazon CloudFront and NS1. Application: Font Awesome and SAP Customer Data Cloud. Data & Observability: Sentry, New Relic and Tealium. Go-to-market: Meta Pixel, Google Ad Manager and Zendesk. Company Ops: Microsoft 365, reCAPTCHA and Apple Business. Last checked November 10, 2026.

### What email provider does Paramount+ use?

Paramount+ uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 734,044 companies runsonwhat tracks.

### What does Paramount+ use for customer support?

Paramount+ uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through email records that authorize Zendesk. Zendesk is used by 43,645 companies runsonwhat tracks.

### What marketing software does Paramount+ use?

Paramount+ uses Ahrefs for marketing, alongside Braze, according to runsonwhat (November 2026). runsonwhat found Ahrefs through a DNS verification record for Ahrefs. Ahrefs is used by 24,482 companies runsonwhat tracks.

### What does Paramount+ use for login and identity?

Paramount+ uses SAP Customer Data Cloud for sign-in and identity, according to runsonwhat (November 2026). runsonwhat found SAP Customer Data Cloud through a subdomain that points at SAP Customer Data Cloud, and Paramount+ has used it since at least July 2013. SAP Customer Data Cloud is used by 850 companies runsonwhat tracks.

### What monitoring tools does Paramount+ use?

Paramount+ uses Sentry for monitoring, alongside New Relic, according to runsonwhat (November 2026). runsonwhat found Sentry through Sentry code on sho.com. Sentry is used by 80,067 companies runsonwhat tracks.

### How long has Paramount+ used SAP Customer Data Cloud?

Paramount+ has used SAP Customer Data Cloud since at least July 2013, going by the first public certificate of the sho.com subdomain that points at SAP Customer Data Cloud.

### Does Paramount+ use Font Awesome?

Yes. runsonwhat found Font Awesome at Paramount+ through Font Awesome code on sho.com. Font Awesome is a Media & UI tool used by 465,304 companies runsonwhat tracks.

### Has Paramount+ changed tools recently?

Yes. On runsonwhat's rechecks, Paramount+ started using Ketch (latest on November 2, 2026). A change counts only between two checks of sho.com done the same way.

### Which companies have a tech stack similar to Paramount+'s?

The companies with the stacks most like Paramount+'s are Cmt, CBS, BET and Paramount+, according to runsonwhat (November 2026). Each shares 12 to 27 tools with Paramount+, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Paramount+ uses?

runsonwhat reads public records only. Of the 33 tools at Paramount+, 13 were found through website configuration files, 8 through DNS records, 8 through code on sho.com, 2 through subdomains that point at the vendor and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and sho.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/sho.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.