# What does Shaw Local use?

Shaw Local (shawlocal.com) shows public evidence of 60 tools, according to runsonwhat (last checked 2026-11-10).

- Industry: Newspapers
- Size: 201–1,000 employees
- Based in: Crystal Lake, United States
- Founded: 1851
- LinkedIn: https://www.linkedin.com/company/shaw-media

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Website code |  |
| [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Website code |  |
| [Bunny.net](https://www.runsonwhat.com/reverse/bunny) | CDN & Edge | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Custom domain, Website code, Website config | 2023-05 |
| [TollBit](https://www.runsonwhat.com/reverse/tollbit) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Akamai mPulse](https://www.runsonwhat.com/reverse/akamai-mpulse) | Monitoring | Website code |  |
| [Marfeel](https://www.runsonwhat.com/reverse/marfeel) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website config, Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website config, Website code |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website config |  |
| [ActiveCampaign](https://www.runsonwhat.com/reverse/activecampaign) | Marketing | Email records, Website code |  |
| [Magnite](https://www.runsonwhat.com/reverse/magnite) | Ads & Pixels | Website config, Website code |  |
| [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website config |  |
| [LiveRamp](https://www.runsonwhat.com/reverse/liveramp) | Ads & Pixels | Website code |  |
| [OpenX](https://www.runsonwhat.com/reverse/openx) | Ads & Pixels | Website config, Website code |  |
| [StackAdapt](https://www.runsonwhat.com/reverse/stackadapt) | Ads & Pixels | Website code |  |
| [Adobe Audience Manager](https://www.runsonwhat.com/reverse/adobe-audience-manager) | Ads & Pixels | Website code |  |
| [Amazon Publisher Services](https://www.runsonwhat.com/reverse/amazon-publisher-services) | Ads & Pixels | Website config |  |
| [Index Exchange](https://www.runsonwhat.com/reverse/index-exchange) | Ads & Pixels | Website config |  |
| [Media.net](https://www.runsonwhat.com/reverse/media-net) | Ads & Pixels | Website config |  |
| [Sovrn](https://www.runsonwhat.com/reverse/sovrn) | Ads & Pixels | Website config |  |
| [TripleLift](https://www.runsonwhat.com/reverse/triplelift) | Ads & Pixels | Website config |  |
| [Sharethrough](https://www.runsonwhat.com/reverse/sharethrough) | Ads & Pixels | Website config |  |
| [Taboola](https://www.runsonwhat.com/reverse/taboola) | Ads & Pixels | Website code, Website config |  |
| [Teads](https://www.runsonwhat.com/reverse/teads) | Ads & Pixels | Website code, Website config |  |
| [Amazon Advertising](https://www.runsonwhat.com/reverse/amazon-advertising) | Ads & Pixels | Website code |  |
| [RTB House](https://www.runsonwhat.com/reverse/rtb-house) | Ads & Pixels | Website code |  |
| [Quantcast](https://www.runsonwhat.com/reverse/quantcast) | Ads & Pixels | Website code |  |
| [Demandbase](https://www.runsonwhat.com/reverse/demandbase) | Sales & CRM | Website code |  |
| [Adobe Advertising](https://www.runsonwhat.com/reverse/adobe-advertising) | Ads & Pixels | Website code |  |
| [Simpli.fi](https://www.runsonwhat.com/reverse/simplifi) | Ads & Pixels | Website code |  |
| [LiveIntent](https://www.runsonwhat.com/reverse/liveintent) | Ads & Pixels | Website code |  |
| [ID5](https://www.runsonwhat.com/reverse/id5) | Ads & Pixels | Website code |  |
| [MediaMath](https://www.runsonwhat.com/reverse/mediamath) | Ads & Pixels | Website code |  |
| [33Across](https://www.runsonwhat.com/reverse/33across) | Ads & Pixels | Website code |  |
| [Nativo](https://www.runsonwhat.com/reverse/nativo) | Ads & Pixels | Website code |  |
| [MGID](https://www.runsonwhat.com/reverse/mgid) | Ads & Pixels | Website code |  |
| [Clickagy](https://www.runsonwhat.com/reverse/clickagy) | Sales & CRM | Website code |  |
| [Smart Ad Server](https://www.runsonwhat.com/reverse/smart-ad-server) | Ads & Pixels | Website code |  |
| [Spotify Ads](https://www.runsonwhat.com/reverse/spotify-ads) | Ads & Pixels | Website code |  |
| [Tapad](https://www.runsonwhat.com/reverse/tapad) | Ads & Pixels | Website code |  |
| [Piano](https://www.runsonwhat.com/reverse/piano) | Marketing | Custom domain, Website code | 2020-09 |
| [Infolinks](https://www.runsonwhat.com/reverse/infolinks) | Ads & Pixels | Website code |  |
| [Arc XP](https://www.runsonwhat.com/reverse/arc-xp) | Website & CMS | Custom domain, Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records, Website code |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |

## Recent changes at Shaw Local

- 2026-11-10: started using again [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace)
- 2026-11-10: started using again [TollBit](https://www.runsonwhat.com/reverse/tollbit)
- 2026-11-02: stopped using [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace)
- 2026-11-02: stopped using [TollBit](https://www.runsonwhat.com/reverse/tollbit)

## FAQ

### What tools does Shaw Local use?

As of November 2026, runsonwhat has found 60 tools at Shaw Local (shawlocal.com) in public records. Edge & Hosting: Cloudflare, Amazon Web Services and Akamai. Application: jQuery, Google Fonts and React. Data & Observability: Google Analytics, Google Tag Manager and Akamai mPulse. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked November 10, 2026.

### What cloud does Shaw Local run on?

Shaw Local uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Amazon Web Services through Amazon Web Services code on shawlocal.com. Amazon Web Services is used by 147,631 companies runsonwhat tracks.

### What sales tools does Shaw Local use?

The sales tools runsonwhat has found at Shaw Local are Demandbase and Clickagy (November 2026); no CRM shows up in Shaw Local's public records. runsonwhat found Demandbase through Demandbase code on shawlocal.com.

### What email provider does Shaw Local use?

Shaw Local uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 736,709 companies runsonwhat tracks.

### What analytics tools does Shaw Local use?

Shaw Local uses Google Analytics for analytics, alongside Google Tag Manager and Marfeel, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on shawlocal.com. Google Analytics is used by 904,185 companies runsonwhat tracks.

### What is Shaw Local's website built with?

Shaw Local uses Arc XP for its website, according to runsonwhat (November 2026). runsonwhat found Arc XP through a subdomain that points at Arc XP and code on shawlocal.com. Arc XP is used by 353 companies runsonwhat tracks.

### How long has Shaw Local used Piano?

Shaw Local has used Piano since at least September 2020, going by the first public certificate of the shawlocal.com subdomain that points at Piano. Other long-running tools at Shaw Local include Auth0 (since May 2023).

### Does Shaw Local use jQuery?

Yes. runsonwhat found jQuery at Shaw Local through jQuery code on shawlocal.com. jQuery is a Frontend tool used by 927,292 companies runsonwhat tracks.

### Does Shaw Local use AI tools?

Yes. runsonwhat has found TollBit at Shaw Local; TollBit, for example, through a DNS verification record for TollBit. AI services called only from servers leave no public trace, so Shaw Local may use more AI tools than these.

### Has Shaw Local changed tools recently?

Yes. On runsonwhat's rechecks, Shaw Local started using Google Workspace and TollBit (latest on November 10, 2026) and stopped using Google Workspace and TollBit (latest on November 2, 2026). A change counts only between two checks of shawlocal.com done the same way.

### Which companies have a tech stack similar to Shaw Local's?

The companies with the stacks most like Shaw Local's are El Financiero, Anchorage Daily News, El Nuevo Día and La Tercera, according to runsonwhat (November 2026). Each shares 27 to 50 tools with Shaw Local, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Shaw Local uses?

runsonwhat reads public records only. Of the 60 tools at Shaw Local, 38 were found through code on shawlocal.com, 12 through website configuration files, 6 through email records, 3 through subdomains that point at the vendor and 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and shawlocal.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/shawlocal.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
