# What does SFM use?

SFM (sfmic.com) shows public evidence of 20 tools, according to runsonwhat (last checked 2026-10-19).

- Industry: Insurance
- Size: 201–1,000 employees
- Based in: Bloomington, United States
- Founded: 1983
- LinkedIn: https://www.linkedin.com/company/sfm-mutual-insurance-company

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [WP Engine](https://www.runsonwhat.com/reverse/wpengine) | Hosting & Cloud | Custom domain, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Siteimprove](https://www.runsonwhat.com/reverse/siteimprove) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [Valimail](https://www.runsonwhat.com/reverse/valimail) | Security & Compliance | Email records |  |
| [DocuSign](https://www.runsonwhat.com/reverse/docusign) | Finance & Legal | DNS verification records, Website code |  |
| [Duo](https://www.runsonwhat.com/reverse/duo) | Security & Compliance | DNS verification records |  |
| [Symantec Email Security.cloud](https://www.runsonwhat.com/reverse/symantec-email) | Security & Compliance | Email records |  |
| [Zscaler](https://www.runsonwhat.com/reverse/zscaler) | Security & Compliance | Custom domain |  |

## FAQ

### What tools does SFM use?

As of October 2026, runsonwhat has found 20 tools at SFM (sfmic.com) in public records. Edge & Hosting: Cloudflare and WP Engine. Application: jQuery and Google Fonts. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Microsoft 365, reCAPTCHA and Atlassian. Last checked October 19, 2026.

### What cloud does SFM run on?

SFM uses WP Engine for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found WP Engine through a subdomain that points at WP Engine and code on sfmic.com. WP Engine is used by 51,112 companies runsonwhat tracks.

### What email provider does SFM use?

SFM uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 709,032 companies runsonwhat tracks.

### What analytics tools does SFM use?

SFM uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Siteimprove, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on sfmic.com. Google Analytics is used by 875,036 companies runsonwhat tracks.

### What is SFM's website built with?

SFM uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on sfmic.com. WordPress is used by 594,384 companies runsonwhat tracks.

### Does SFM use jQuery?

Yes. runsonwhat found jQuery at SFM through jQuery code on sfmic.com. jQuery is a Frontend tool used by 912,567 companies runsonwhat tracks.

### Which companies have a tech stack similar to SFM's?

The companies with the stacks most like SFM's are Senior Savings Network, Affinity Insurance Brokers, Creation Financial Services and Cox Farms, according to runsonwhat (October 2026). Each shares 6 to 14 tools with SFM, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what SFM uses?

runsonwhat reads public records only. Of the 20 tools at SFM, 11 were found through code on sfmic.com, 4 through DNS records, 3 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and sfmic.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/sfmic.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.