# What does SET ACTIVE use? SET ACTIVE (setactive.co) shows public evidence of 24 tools, according to runsonwhat (last checked 2026-10-24). - Industry: Apparel & Fashion - Size: 11–50 employees - Based in: Los Angeles, United States - Founded: 2018 - LinkedIn: https://www.linkedin.com/company/set-active ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code | | | [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | Custom domain, DNS records, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code | | | [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code | | | [Kiwi Sizing](https://www.runsonwhat.com/reverse/kiwi-sizing) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Datadog](https://www.runsonwhat.com/reverse/datadog) | Monitoring | Website code | | | [Amplitude](https://www.runsonwhat.com/reverse/amplitude) | Analytics | Website code | | | [Triple Whale](https://www.runsonwhat.com/reverse/triple-whale) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records | | | [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain, DNS verification records, DNS records, Website code | | | [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code | | | [Awin](https://www.runsonwhat.com/reverse/awin) | Ads & Pixels | Website code | | | [Attentive](https://www.runsonwhat.com/reverse/attentive) | Marketing | Website code | | | [Rebuy](https://www.runsonwhat.com/reverse/rebuy) | Marketing | Website code | | | [Okendo](https://www.runsonwhat.com/reverse/okendo) | Marketing | Website code | | | [Rise.ai](https://www.runsonwhat.com/reverse/rise-ai) | Marketing | Website code | | | [Route](https://www.runsonwhat.com/reverse/route) | Marketing | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | ## FAQ ### What tools does SET ACTIVE use? As of October 2026, runsonwhat has found 24 tools at SET ACTIVE (setactive.co) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: jQuery, Google Fonts and Adobe Fonts. Data & Observability: Microsoft Clarity, Datadog and Amplitude. Go-to-market: Meta Pixel, Shopify and Klaviyo. Company Ops: Microsoft 365 and SendGrid. Last checked October 24, 2026. ### What email provider does SET ACTIVE use? SET ACTIVE uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on setactive.co. Microsoft 365 is used by 716,650 companies runsonwhat tracks. ### What payment provider does SET ACTIVE use? SET ACTIVE uses PayPal for payments and billing, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on setactive.co. PayPal is used by 34,821 companies runsonwhat tracks. ### What analytics tools does SET ACTIVE use? SET ACTIVE uses Microsoft Clarity for analytics, alongside Amplitude and Triple Whale, according to runsonwhat (October 2026). runsonwhat found Microsoft Clarity through Microsoft Clarity code on setactive.co. Microsoft Clarity is used by 135,188 companies runsonwhat tracks. ### What is SET ACTIVE's website built with? SET ACTIVE uses Shopify for its website, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify and a DNS verification record. Shopify is used by 60,112 companies runsonwhat tracks. ### What marketing software does SET ACTIVE use? SET ACTIVE uses Klaviyo for marketing, alongside Attentive, Rebuy and Okendo, according to runsonwhat (October 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on setactive.co. Klaviyo is used by 35,654 companies runsonwhat tracks. ### Does SET ACTIVE use jQuery? Yes. runsonwhat found jQuery at SET ACTIVE through jQuery code on setactive.co. jQuery is a Frontend tool used by 922,712 companies runsonwhat tracks. ### Which companies have a tech stack similar to SET ACTIVE's? The companies with the stacks most like SET ACTIVE's are Retrofete, Lunya, NYDJ Apparel and PURPLE BRAND, according to runsonwhat (October 2026). Each shares 14 to 19 tools with SET ACTIVE, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what SET ACTIVE uses? runsonwhat reads public records only. Of the 24 tools at SET ACTIVE, 16 were found through code on setactive.co, 3 through DNS records, 2 through email records, 2 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and setactive.co about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/setactive.co (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.