# What does Salewa use?

Salewa (salewa.com) shows public evidence of 29 tools, according to runsonwhat (last checked 2026-11-05).

- Industry: Sporting Goods
- Size: 201–1,000 employees
- Based in: Bolzano, Italy
- LinkedIn: https://www.linkedin.com/company/salewaofficial

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Vue.js](https://www.runsonwhat.com/reverse/vue) | Frontend | Website code |  |
| [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code |  |
| [Nuxt](https://www.runsonwhat.com/reverse/nuxt) | Frontend | Website code |  |
| [Algolia](https://www.runsonwhat.com/reverse/algolia) | Search | Website code |  |
| [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Custom domain |  |
| [imgix](https://www.runsonwhat.com/reverse/imgix) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Azure Monitor](https://www.runsonwhat.com/reverse/azure-monitor) | Analytics | Website code |  |
| [Noibu](https://www.runsonwhat.com/reverse/noibu) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records, Website code |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website code |  |
| [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc) | Marketing | Website code |  |
| [Bazaarvoice](https://www.runsonwhat.com/reverse/bazaarvoice) | Marketing | Website code |  |
| [Amplience](https://www.runsonwhat.com/reverse/amplience) | Website & CMS | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records, Website code |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [Exclaimer](https://www.runsonwhat.com/reverse/exclaimer) | Workspace | Email records |  |
| [accessiBe](https://www.runsonwhat.com/reverse/accessibe) | Security & Compliance | Website code |  |
| [Usercentrics](https://www.runsonwhat.com/reverse/usercentrics) | Security & Compliance | Website code |  |

## FAQ

### What tools does Salewa use?

As of November 2026, runsonwhat has found 29 tools at Salewa (salewa.com) in public records. Edge & Hosting: Cloudflare. Application: Vue.js, PayPal and Nuxt. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and Atlassian. Last checked November 5, 2026.

### What email provider does Salewa use?

Salewa uses Microsoft 365 for email and office software, alongside Exclaimer, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on salewa.com. Microsoft 365 is used by 733,109 companies runsonwhat tracks.

### What does Salewa use for customer support?

Salewa uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records. Zendesk is used by 43,597 companies runsonwhat tracks.

### What payment provider does Salewa use?

Salewa uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on salewa.com. PayPal is used by 35,171 companies runsonwhat tracks.

### What analytics tools does Salewa use?

Salewa uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Azure Monitor, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on salewa.com. Google Analytics is used by 903,853 companies runsonwhat tracks.

### What is Salewa's website built with?

Salewa uses Amplience for its website, according to runsonwhat (November 2026). runsonwhat found Amplience through Amplience code on salewa.com. Amplience is used by 221 companies runsonwhat tracks.

### Does Salewa use Cloudflare?

Yes. runsonwhat found Cloudflare at Salewa through DNS records that point at Cloudflare and code on salewa.com. Cloudflare is a CDN & Edge tool used by 732,608 companies runsonwhat tracks.

### Which companies have a tech stack similar to Salewa's?

The companies with the stacks most like Salewa's are Manor, Furniture Village, Carl's Golfland and Good Hair Day, according to runsonwhat (November 2026). Each shares 11 to 16 tools with Salewa, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Salewa uses?

runsonwhat reads public records only. Of the 29 tools at Salewa, 19 were found through code on salewa.com, 4 through DNS records, 4 through email records and 2 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and salewa.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/salewa.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
