# What does RUWI use?

RUWI (ruwi.de) shows public evidence of 18 tools, according to runsonwhat (last checked 2026-10-30).

- Industry: Machinery
- Size: 11–50 employees
- Based in: Fluorn-Winzeln, Germany
- Founded: 2000
- LinkedIn: https://www.linkedin.com/company/ruwigmbh

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |
| [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Plausible](https://www.runsonwhat.com/reverse/plausible) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | DNS records, Website code |  |
| [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code |  |
| [Weglot](https://www.runsonwhat.com/reverse/weglot) | Website & CMS | Website code |  |
| [Loox](https://www.runsonwhat.com/reverse/loox) | Marketing | Website code |  |
| [REVIEWS.io](https://www.runsonwhat.com/reverse/reviews-io) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code |  |

## FAQ

### What tools does RUWI use?

As of November 2026, runsonwhat has found 18 tools at RUWI (ruwi.de) in public records. Edge & Hosting: Cloudflare. Application: Vimeo, YouTube and Google Maps. Data & Observability: Google Analytics, Hotjar and Plausible. Go-to-market: Google Ads, Meta Pixel and Shopify. Company Ops: Microsoft 365. Last checked October 30, 2026.

### What email provider does RUWI use?

RUWI uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on ruwi.de. Microsoft 365 is used by 719,803 companies runsonwhat tracks.

### What payment provider does RUWI use?

RUWI uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on ruwi.de. PayPal is used by 35,188 companies runsonwhat tracks.

### What analytics tools does RUWI use?

RUWI uses Google Analytics for analytics, alongside Hotjar and Plausible, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on ruwi.de. Google Analytics is used by 906,306 companies runsonwhat tracks.

### What is RUWI's website built with?

RUWI uses Shopify for its website, alongside Weglot, according to runsonwhat (November 2026). runsonwhat found Shopify through DNS records that point at Shopify and code on ruwi.de. Shopify is used by 60,781 companies runsonwhat tracks.

### What marketing software does RUWI use?

RUWI uses Klaviyo for marketing, alongside Loox and REVIEWS.io, according to runsonwhat (November 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on ruwi.de. Klaviyo is used by 35,948 companies runsonwhat tracks.

### Does RUWI use Cloudflare?

Yes. runsonwhat found Cloudflare at RUWI through DNS records that point at Cloudflare and code on ruwi.de. Cloudflare is a CDN & Edge tool used by 724,796 companies runsonwhat tracks.

### Which companies have a tech stack similar to RUWI's?

The companies with the stacks most like RUWI's are Galvin for Men, Beauty Connections, Howz and Ladderstore, according to runsonwhat (November 2026). Each shares 7 to 13 tools with RUWI, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what RUWI uses?

runsonwhat reads public records only. Of the 18 tools at RUWI, 12 were found through code on ruwi.de, 4 through DNS records, 1 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and ruwi.de about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/ruwi.de (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.