# What does Rough Guides use? Rough Guides (roughguides.com) shows public evidence of 28 tools, according to runsonwhat (last checked 2026-10-09). - Industry: Travel Agency - Based in: United Kingdom - Founded: 1982 - LinkedIn: https://www.linkedin.com/company/rough-guides ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Custom domain, Website code | | | [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records, Website code | | | [Netlify](https://www.runsonwhat.com/reverse/netlify) | Hosting & Cloud | Custom domain, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | | [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code | | | [Vue.js](https://www.runsonwhat.com/reverse/vue) | Frontend | Website code | | | [Nuxt](https://www.runsonwhat.com/reverse/nuxt) | Frontend | Website code | | | [Mapbox](https://www.runsonwhat.com/reverse/mapbox) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [GrowthBook](https://www.runsonwhat.com/reverse/growthbook) | Flags & Experiments | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code | | | [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website code | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain | | | [Google AdSense](https://www.runsonwhat.com/reverse/google-adsense) | Ads & Pixels | Website code | | | [Trustpilot](https://www.runsonwhat.com/reverse/trustpilot) | Marketing | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records | | | [Mimecast](https://www.runsonwhat.com/reverse/mimecast) | Security & Compliance | Email records | | | [Box](https://www.runsonwhat.com/reverse/box) | Collaboration | DNS verification records | | | [CookieFirst](https://www.runsonwhat.com/reverse/cookiefirst) | Security & Compliance | Website code | | ## FAQ ### What tools does Rough Guides use? As of October 2026, runsonwhat has found 28 tools at Rough Guides (roughguides.com) in public records. Edge & Hosting: Cloudflare, GoDaddy and Netlify. Application: YouTube, Tailwind CSS and Vue.js. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Mailchimp. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 9, 2026. ### What cloud does Rough Guides run on? Rough Guides uses Netlify for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Netlify through a subdomain that points at Netlify and code on roughguides.com. Netlify is used by 11,065 companies runsonwhat tracks. ### What CRM does Rough Guides use? Rough Guides uses HubSpot for its CRM, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 92,375 companies runsonwhat tracks. ### What email provider does Rough Guides use? Rough Guides uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 704,073 companies runsonwhat tracks. ### What analytics tools does Rough Guides use? Rough Guides uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on roughguides.com. Google Analytics is used by 856,070 companies runsonwhat tracks. ### What is Rough Guides's website built with? Rough Guides uses HubSpot CMS for its website, according to runsonwhat (October 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS. HubSpot CMS is used by 32,855 companies runsonwhat tracks. ### Does Rough Guides use Cloudflare? Yes. runsonwhat found Cloudflare at Rough Guides through a subdomain that points at Cloudflare and code on roughguides.com. Cloudflare is a CDN & Edge tool used by 693,895 companies runsonwhat tracks. ### Which companies have a tech stack similar to Rough Guides's? The companies with the stacks most like Rough Guides' are Insight Guides, AIPT, Impress and Stadia Maps, according to runsonwhat (October 2026). Each shares 5 to 18 tools with Rough Guides, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Rough Guides uses? runsonwhat reads public records only. Of the 28 tools at Rough Guides, 17 were found through code on roughguides.com, 4 through DNS records, 4 through subdomains that point at the vendor and 3 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and roughguides.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/roughguides.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.