# What does Alabama Athletics use?

Alabama Athletics (rolltide.com) shows public evidence of 46 tools, according to runsonwhat (last checked 2026-11-08).

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Vue.js](https://www.runsonwhat.com/reverse/vue) | Frontend | Website code |  |
| [Nuxt](https://www.runsonwhat.com/reverse/nuxt) | Frontend | Website code |  |
| [SAP Customer Data Cloud](https://www.runsonwhat.com/reverse/sap-customer-data-cloud) | Auth & Identity | Custom domain |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website config, Website code |  |
| [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website code |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website code |  |
| [Magnite](https://www.runsonwhat.com/reverse/magnite) | Ads & Pixels | Website config, Website code |  |
| [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website config |  |
| [LiveRamp](https://www.runsonwhat.com/reverse/liveramp) | Ads & Pixels | Website code |  |
| [OpenX](https://www.runsonwhat.com/reverse/openx) | Ads & Pixels | Website code |  |
| [StackAdapt](https://www.runsonwhat.com/reverse/stackadapt) | Ads & Pixels | Website code |  |
| [Adobe Audience Manager](https://www.runsonwhat.com/reverse/adobe-audience-manager) | Ads & Pixels | Website code |  |
| [Amazon Publisher Services](https://www.runsonwhat.com/reverse/amazon-publisher-services) | Ads & Pixels | Website config, Website code |  |
| [Index Exchange](https://www.runsonwhat.com/reverse/index-exchange) | Ads & Pixels | Website config |  |
| [Media.net](https://www.runsonwhat.com/reverse/media-net) | Ads & Pixels | Website config, Website code |  |
| [TripleLift](https://www.runsonwhat.com/reverse/triplelift) | Ads & Pixels | Website config |  |
| [Sharethrough](https://www.runsonwhat.com/reverse/sharethrough) | Ads & Pixels | Website config |  |
| [Teads](https://www.runsonwhat.com/reverse/teads) | Ads & Pixels | Website config |  |
| [Amazon Advertising](https://www.runsonwhat.com/reverse/amazon-advertising) | Ads & Pixels | Website code |  |
| [RTB House](https://www.runsonwhat.com/reverse/rtb-house) | Ads & Pixels | Website code |  |
| [Quantcast](https://www.runsonwhat.com/reverse/quantcast) | Ads & Pixels | Website code |  |
| [Demandbase](https://www.runsonwhat.com/reverse/demandbase) | Sales & CRM | Website code |  |
| [Adobe Advertising](https://www.runsonwhat.com/reverse/adobe-advertising) | Ads & Pixels | Website code |  |
| [LiveIntent](https://www.runsonwhat.com/reverse/liveintent) | Ads & Pixels | Website code |  |
| [ID5](https://www.runsonwhat.com/reverse/id5) | Ads & Pixels | Website code |  |
| [MediaMath](https://www.runsonwhat.com/reverse/mediamath) | Ads & Pixels | Website code |  |
| [33Across](https://www.runsonwhat.com/reverse/33across) | Ads & Pixels | Website code |  |
| [Lotame](https://www.runsonwhat.com/reverse/lotame) | Ads & Pixels | Website code |  |
| [Nativo](https://www.runsonwhat.com/reverse/nativo) | Ads & Pixels | Website code |  |
| [MGID](https://www.runsonwhat.com/reverse/mgid) | Ads & Pixels | Website code |  |
| [Smart Ad Server](https://www.runsonwhat.com/reverse/smart-ad-server) | Ads & Pixels | Website code |  |
| [Tapad](https://www.runsonwhat.com/reverse/tapad) | Ads & Pixels | Website code |  |
| [Oracle Eloqua](https://www.runsonwhat.com/reverse/oracle-eloqua) | Marketing | Custom domain, Website code | 2022-03 |
| [Infolinks](https://www.runsonwhat.com/reverse/infolinks) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [UserWay](https://www.runsonwhat.com/reverse/userway) | Security & Compliance | Website code |  |
| [Imperva](https://www.runsonwhat.com/reverse/imperva) | Security & Compliance | Custom domain, Website code |  |
| [Transcend](https://www.runsonwhat.com/reverse/transcend) | Security & Compliance | Website code |  |

## FAQ

### What tools does Alabama Athletics use?

As of November 2026, runsonwhat has found 46 tools at Alabama Athletics (rolltide.com) in public records. Edge & Hosting: Cloudflare. Application: Vue.js, Nuxt and SAP Customer Data Cloud. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, LinkedIn Insight Tag and Microsoft Ads. Company Ops: reCAPTCHA, UserWay and Imperva. Last checked November 8, 2026.

### What sales tools does Alabama Athletics use?

The sales tools runsonwhat has found at Alabama Athletics are Demandbase (November 2026); no CRM shows up in Alabama Athletics' public records. runsonwhat found Demandbase through Demandbase code on rolltide.com. Demandbase is used by 9,774 companies runsonwhat tracks.

### What analytics tools does Alabama Athletics use?

Alabama Athletics uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on rolltide.com. Google Analytics is used by 904,340 companies runsonwhat tracks.

### What marketing software does Alabama Athletics use?

Alabama Athletics uses Oracle Eloqua for marketing, according to runsonwhat (November 2026). runsonwhat found Oracle Eloqua through a subdomain that points at Oracle Eloqua and code on rolltide.com, and Alabama Athletics has used it since at least March 2022. Oracle Eloqua is used by 1,219 companies runsonwhat tracks.

### What does Alabama Athletics use for login and identity?

Alabama Athletics uses SAP Customer Data Cloud for sign-in and identity, according to runsonwhat (November 2026). runsonwhat found SAP Customer Data Cloud through a subdomain that points at SAP Customer Data Cloud. SAP Customer Data Cloud is used by 851 companies runsonwhat tracks.

### How long has Alabama Athletics used Oracle Eloqua?

Alabama Athletics has used Oracle Eloqua since at least March 2022, going by the first public certificate of the rolltide.com subdomain that points at Oracle Eloqua.

### Does Alabama Athletics use Cloudflare?

Yes. runsonwhat found Cloudflare at Alabama Athletics through Cloudflare code on rolltide.com. Cloudflare is a CDN & Edge tool used by 736,530 companies runsonwhat tracks.

### Which companies have a tech stack similar to Alabama Athletics's?

The companies with the stacks most like Alabama Athletics' are UC Davis Athletics, Ole Miss Athletics - Hotty Toddy, NC State University Athletics and University of Tennessee Athletics, according to runsonwhat (November 2026). Each shares 29 to 46 tools with Alabama Athletics, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Alabama Athletics uses?

runsonwhat reads public records only. Of the 46 tools at Alabama Athletics, 33 were found through code on rolltide.com, 9 through website configuration files, 3 through subdomains that point at the vendor and 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and rolltide.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/rolltide.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
