# What does Redfin use?

Redfin (rockethomes.com) shows public evidence of 39 tools, according to runsonwhat (last checked 2026-11-15).

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Website code |  |
| [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Custom domain |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |
| [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records |  |
| [Stripe](https://www.runsonwhat.com/reverse/stripe) | Payments & Billing | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [comScore](https://www.runsonwhat.com/reverse/comscore) | Analytics | Website code |  |
| [Segment](https://www.runsonwhat.com/reverse/segment) | Analytics | DNS verification records |  |
| [Dynatrace](https://www.runsonwhat.com/reverse/dynatrace) | Monitoring | DNS verification records |  |
| [AppsFlyer](https://www.runsonwhat.com/reverse/appsflyer) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website config |  |
| [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code |  |
| [Amazon Publisher Services](https://www.runsonwhat.com/reverse/amazon-publisher-services) | Ads & Pixels | Website config |  |
| [Marketo](https://www.runsonwhat.com/reverse/marketo) | Marketing | Custom domain | 2019-01 |
| [Iterable](https://www.runsonwhat.com/reverse/iterable) | Marketing | Custom domain |  |
| [Sprout Social](https://www.runsonwhat.com/reverse/sprout) | Marketing | DNS verification records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | DNS verification records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records |  |
| [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records |  |
| [Slack](https://www.runsonwhat.com/reverse/slack) | Collaboration | DNS verification records |  |
| [Canva](https://www.runsonwhat.com/reverse/canva) | Collaboration | DNS verification records |  |
| [Red Sift OnDMARC](https://www.runsonwhat.com/reverse/redsift) | Security & Compliance | Email records |  |
| [Cisco Secure Email](https://www.runsonwhat.com/reverse/cisco-email) | Security & Compliance | Email records |  |
| [Airtable](https://www.runsonwhat.com/reverse/airtable) | Collaboration | DNS verification records |  |
| [Postman](https://www.runsonwhat.com/reverse/postman) | Dev Tools | DNS verification records |  |
| [SpyCloud](https://www.runsonwhat.com/reverse/spycloud) | Security & Compliance | DNS verification records |  |
| [Insomnia](https://www.runsonwhat.com/reverse/insomnia) | Dev Tools | DNS verification records |  |

## FAQ

### What tools does Redfin use?

As of November 2026, runsonwhat has found 39 tools at Redfin (rockethomes.com) in public records. Edge & Hosting: Amazon Route 53, Amazon CloudFront and Akamai. Application: Google Maps, OpenAI and Stripe. Data & Observability: Google Analytics, Google Tag Manager and comScore. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked November 15, 2026.

### What email provider does Redfin use?

Redfin uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 739,097 companies runsonwhat tracks.

### What payment provider does Redfin use?

Redfin uses Stripe for payments and billing, according to runsonwhat (November 2026). runsonwhat found Stripe through a DNS verification record for Stripe. Stripe is used by 31,544 companies runsonwhat tracks.

### What analytics tools does Redfin use?

Redfin uses Google Analytics for analytics, alongside Google Tag Manager, comScore and Segment, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on rockethomes.com. Google Analytics is used by 904,963 companies runsonwhat tracks.

### What marketing software does Redfin use?

Redfin uses Mailchimp for marketing, alongside Marketo, Iterable and Sprout Social, according to runsonwhat (November 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp. Mailchimp is used by 119,465 companies runsonwhat tracks.

### What monitoring tools does Redfin use?

Redfin uses Dynatrace for monitoring, according to runsonwhat (November 2026). runsonwhat found Dynatrace through a DNS verification record for Dynatrace. Dynatrace is used by 4,772 companies runsonwhat tracks.

### How long has Redfin used Marketo?

Redfin has used Marketo since at least January 2019, going by the first public certificate of the rockethomes.com subdomain that points at Marketo.

### Does Redfin use Google Ads?

Yes. runsonwhat found Google Ads at Redfin through Google Ads code on rockethomes.com. Google Ads is a Ads & Pixels tool used by 541,175 companies runsonwhat tracks.

### Does Redfin use AI tools?

Yes. runsonwhat has found OpenAI at Redfin; OpenAI, for example, through a DNS verification record for OpenAI. AI services called only from servers leave no public trace, so Redfin may use more AI tools than these.

### Which companies have a tech stack similar to Redfin's?

The companies with the stacks most like Redfin's are Aspen Dental, Rocket Companies, Rocket Close and The Aspen Group, according to runsonwhat (November 2026). Each shares 14 to 24 tools with Redfin, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Redfin uses?

runsonwhat reads public records only. Of the 39 tools at Redfin, 20 were found through DNS records, 11 through code on rockethomes.com, 3 through email records, 3 through subdomains that point at the vendor and 2 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and rockethomes.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/rockethomes.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
