# What does Ref use?

Ref (ref.global) shows public evidence of 12 tools, according to runsonwhat (last checked 2026-10-07).

- Industry: Management Consulting
- Size: 51–200 employees
- Based in: Wilmington, United States
- Founded: 1994
- LinkedIn: https://www.linkedin.com/company/renaissance-executive-forums

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code |  |
| [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | Email records, Website code |  |
| [lemlist](https://www.runsonwhat.com/reverse/lemlist) | Sales & CRM | DNS verification records |  |
| [Circle](https://www.runsonwhat.com/reverse/circle) | Support & Docs | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | DNS verification records, Email records |  |
| [SMTP2GO](https://www.runsonwhat.com/reverse/smtp2go) | Email Delivery | Email records |  |

## FAQ

### What tools does Ref use?

As of October 2026, runsonwhat has found 12 tools at Ref (ref.global) in public records. Edge & Hosting: GoDaddy. Application: GSAP. Data & Observability: Google Analytics. Go-to-market: Mailchimp, Zoho and lemlist. Company Ops: Google Workspace, SendGrid and Mailchimp Transactional. Last checked October 7, 2026.

### What CRM does Ref use?

Ref uses Zoho for its CRM, alongside lemlist, according to runsonwhat (October 2026). runsonwhat found Zoho through email records that authorize Zoho and code on ref.global. Zoho is used by 61,646 companies runsonwhat tracks.

### What email provider does Ref use?

Ref uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on ref.global. Google Workspace is used by 397,576 companies runsonwhat tracks.

### What does Ref use for customer support?

Ref uses Circle for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Circle through a subdomain that points at Circle. Circle is used by 475 companies runsonwhat tracks.

### What analytics tools does Ref use?

Ref uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on ref.global. Google Analytics is used by 853,054 companies runsonwhat tracks.

### What marketing software does Ref use?

Ref uses Mailchimp for marketing, according to runsonwhat (October 2026). runsonwhat found Mailchimp through Mailchimp code on ref.global. Mailchimp is used by 113,214 companies runsonwhat tracks.

### Does Ref use GoDaddy?

Yes. runsonwhat found GoDaddy at Ref through DNS records that point at GoDaddy and code on ref.global. GoDaddy is a DNS tool used by 247,373 companies runsonwhat tracks.

### Which companies have a tech stack similar to Ref's?

The companies with the stacks most like Ref's are Apaleo, Printify Development SIA, Invopop and The Leadership Circle, according to runsonwhat (October 2026). Each shares 4 to 7 tools with Ref, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Ref uses?

runsonwhat reads public records only. Of the 12 tools at Ref, 4 were found through DNS records, 4 through email records, 3 through code on ref.global and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and ref.global about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/ref.global (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.