# What does Real Essentials use?

Real Essentials (realessentials.com) shows public evidence of 16 tools, according to runsonwhat (last checked 2026-10-26).

- Industry: Apparel & Fashion
- Size: 11–50 employees
- Based in: New York, United States
- Founded: 2017
- LinkedIn: https://www.linkedin.com/company/realessentials

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | Custom domain, DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [VWO](https://www.runsonwhat.com/reverse/vwo) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Custom domain, DNS records, Website code |  |
| [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code |  |
| [Kit](https://www.runsonwhat.com/reverse/convertkit) | Marketing | Website code |  |
| [Ryviu](https://www.runsonwhat.com/reverse/ryviu) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code |  |

## FAQ

### What tools does Real Essentials use?

As of October 2026, runsonwhat has found 16 tools at Real Essentials (realessentials.com) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: Google Fonts, React and PayPal. Data & Observability: Google Analytics, Hotjar and VWO. Go-to-market: Meta Pixel, Shopify and Klaviyo. Company Ops: Microsoft 365. Last checked October 26, 2026.

### What email provider does Real Essentials use?

Real Essentials uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 714,954 companies runsonwhat tracks.

### What payment provider does Real Essentials use?

Real Essentials uses PayPal for payments and billing, according to runsonwhat (October 2026). runsonwhat found PayPal through PayPal code on realessentials.com. PayPal is used by 34,676 companies runsonwhat tracks.

### What analytics tools does Real Essentials use?

Real Essentials uses Google Analytics for analytics, alongside Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on realessentials.com. Google Analytics is used by 888,003 companies runsonwhat tracks.

### What is Real Essentials's website built with?

Real Essentials uses Shopify for its website, according to runsonwhat (October 2026). runsonwhat found Shopify through a subdomain that points at Shopify and DNS records. Shopify is used by 59,863 companies runsonwhat tracks.

### What marketing software does Real Essentials use?

Real Essentials uses Klaviyo for marketing, alongside Kit and Ryviu, according to runsonwhat (October 2026). runsonwhat found Klaviyo through a DNS verification record for Klaviyo and code on realessentials.com. Klaviyo is used by 35,487 companies runsonwhat tracks.

### Does Real Essentials use Google Fonts?

Yes. runsonwhat found Google Fonts at Real Essentials through Google Fonts code on realessentials.com. Google Fonts is a Media & UI tool used by 814,826 companies runsonwhat tracks.

### Which companies have a tech stack similar to Real Essentials's?

The companies with the stacks most like Real Essentials' are Dharma Publishing, Ocoopa, The4 Official Site and Clenzoil, according to runsonwhat (October 2026). Each shares 8 to 10 tools with Real Essentials, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Real Essentials uses?

runsonwhat reads public records only. Of the 16 tools at Real Essentials, 10 were found through code on realessentials.com, 2 through DNS records, 2 through subdomains that point at the vendor, 1 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and realessentials.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/realessentials.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.