# What does Reading Room use?

Reading Room (readingroom.com) shows public evidence of 25 tools, according to runsonwhat (last checked 2026-10-19).

- Industry: Marketing and Advertising
- Size: 51–200 employees
- Based in: London, United Kingdom
- Founded: 1996
- LinkedIn: https://www.linkedin.com/company/reading-room

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [VWO](https://www.runsonwhat.com/reverse/vwo) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Website code |  |
| [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | Email records |  |
| [Demandbase](https://www.runsonwhat.com/reverse/demandbase) | Sales & CRM | Website code |  |
| [Campaign Monitor](https://www.runsonwhat.com/reverse/campaign-monitor) | Marketing | Email records |  |
| [LiveIntent](https://www.runsonwhat.com/reverse/liveintent) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records |  |
| [Mailgun](https://www.runsonwhat.com/reverse/mailgun) | Email Delivery | Email records, Website code |  |
| [Exclaimer](https://www.runsonwhat.com/reverse/exclaimer) | Workspace | Email records |  |
| [Cloudflare Turnstile](https://www.runsonwhat.com/reverse/turnstile) | Security & Compliance | Website code |  |
| [Have I Been Pwned](https://www.runsonwhat.com/reverse/hibp) | Security & Compliance | DNS verification records |  |
| [Sage Intacct](https://www.runsonwhat.com/reverse/sage-intacct) | Finance & Legal | DNS verification records, Email records |  |
| [Reftab](https://www.runsonwhat.com/reverse/reftab) | Dev Tools | DNS verification records |  |
| [Krisp](https://www.runsonwhat.com/reverse/krisp) | Collaboration | DNS verification records |  |

## FAQ

### What tools does Reading Room use?

As of October 2026, runsonwhat has found 25 tools at Reading Room (readingroom.com) in public records. Edge & Hosting: Cloudflare. Application: Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Microsoft Ads, LinkedIn Insight Tag and HubSpot. Company Ops: Microsoft 365, Apple Business and Cookiebot. Last checked October 19, 2026.

### What CRM does Reading Room use?

Reading Room uses HubSpot for its CRM, alongside Zoho and Demandbase, according to runsonwhat (October 2026). runsonwhat found HubSpot through HubSpot code on readingroom.com. HubSpot is used by 94,100 companies runsonwhat tracks.

### What email provider does Reading Room use?

Reading Room uses Microsoft 365 for email and office software, alongside Apple Business and Exclaimer, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 711,314 companies runsonwhat tracks.

### What analytics tools does Reading Room use?

Reading Room uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on readingroom.com. Google Analytics is used by 881,363 companies runsonwhat tracks.

### What marketing software does Reading Room use?

Reading Room uses Campaign Monitor for marketing, according to runsonwhat (October 2026). runsonwhat found Campaign Monitor through email records that authorize Campaign Monitor. Campaign Monitor is used by 8,608 companies runsonwhat tracks.

### Does Reading Room use Cloudflare?

Yes. runsonwhat found Cloudflare at Reading Room through DNS records that point at Cloudflare and email records. Cloudflare is a CDN & Edge tool used by 703,824 companies runsonwhat tracks.

### Does Reading Room use AI tools?

Yes. runsonwhat has found Anthropic at Reading Room; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Reading Room may use more AI tools than these.

### Which companies have a tech stack similar to Reading Room's?

The companies with the stacks most like Reading Room's are SentriLock, First Citizen Finance Dac, OneVision Resources and Botminds AI, according to runsonwhat (October 2026). Each shares 4 to 11 tools with Reading Room, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Reading Room uses?

runsonwhat reads public records only. Of the 25 tools at Reading Room, 12 were found through code on readingroom.com, 8 through DNS records and 5 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and readingroom.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/readingroom.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
