# What does PUMA North America Inc. use? PUMA North America Inc. (puma.com) shows public evidence of 42 tools, according to runsonwhat (last checked 2026-10-20). - Industry: Textile - Size: 10,000+ employees - Based in: Sommerville, MA, United States - Founded: 1948 - LinkedIn: https://www.linkedin.com/company/puma ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records | | | [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | Website code | | | [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | DNS records, Custom domain, Website code | | | [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | DNS verification records | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code | | | [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code | | | [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code | | | [Cloudinary](https://www.runsonwhat.com/reverse/cloudinary) | Media & UI | Custom domain | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code | | | [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records | | | [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | DNS verification records | | | [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code | | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | DNS verification records, Email records, Website code | | | [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records | | | [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website code | | | [Freshdesk](https://www.runsonwhat.com/reverse/freshdesk) | Support & Docs | Website code | | | [Snap Pixel](https://www.runsonwhat.com/reverse/snap-pixel) | Ads & Pixels | Website code | | | [Sanity](https://www.runsonwhat.com/reverse/sanity) | Website & CMS | Website code | | | [Attentive](https://www.runsonwhat.com/reverse/attentive) | Marketing | Website code | | | [Branch](https://www.runsonwhat.com/reverse/branch) | Marketing | Custom domain, Website code | | | [SAP Emarsys](https://www.runsonwhat.com/reverse/emarsys) | Marketing | Custom domain | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | DNS verification records | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records | | | [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code | | | [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records | | | [Miro](https://www.runsonwhat.com/reverse/miro) | Collaboration | DNS verification records | | | [Jamf](https://www.runsonwhat.com/reverse/jamf) | Security & Compliance | DNS verification records | | | [TeamViewer](https://www.runsonwhat.com/reverse/teamviewer) | Dev Tools | DNS verification records | | | [Workplace from Meta](https://www.runsonwhat.com/reverse/meta-workplace) | Collaboration | DNS verification records | | | [Wiz](https://www.runsonwhat.com/reverse/wiz) | Security & Compliance | DNS verification records | | | [Retarus](https://www.runsonwhat.com/reverse/retarus) | Security & Compliance | Email records | | ## Recent changes at PUMA North America Inc. - 2026-10-09: started using [Retarus](https://www.runsonwhat.com/reverse/retarus) ## FAQ ### What tools does PUMA North America use? As of October 2026, runsonwhat has found 42 tools at PUMA North America (puma.com) in public records. Edge & Hosting: Cloudflare, Google Cloud and Fastly. Application: Google Maps, Tailwind CSS and Next.js. Data & Observability: Google Analytics and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 20, 2026. ### What cloud does PUMA North America run on? PUMA North America uses Google Cloud for hosting and cloud infrastructure, alongside Vercel, according to runsonwhat (October 2026). runsonwhat found Google Cloud through Google Cloud code on puma.com. Google Cloud is used by 75,828 companies runsonwhat tracks. ### What CRM does PUMA North America use? PUMA North America uses Zoho for its CRM, alongside Salesforce, according to runsonwhat (October 2026). runsonwhat found Zoho through a DNS verification record for Zoho. Zoho is used by 62,578 companies runsonwhat tracks. ### What email provider does PUMA North America use? PUMA North America uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 711,315 companies runsonwhat tracks. ### What does PUMA North America use for customer support? PUMA North America uses Zendesk for customer support and documentation, alongside Freshdesk, according to runsonwhat (October 2026). runsonwhat found Zendesk through a DNS verification record for Zendesk and email records. Zendesk is used by 41,923 companies runsonwhat tracks. ### What analytics tools does PUMA North America use? PUMA North America uses Google Analytics for analytics, alongside Microsoft Clarity, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on puma.com. Google Analytics is used by 881,446 companies runsonwhat tracks. ### Does PUMA North America use Cloudflare? Yes. runsonwhat found Cloudflare at PUMA North America through DNS records that point at Cloudflare. Cloudflare is a CDN & Edge tool used by 703,857 companies runsonwhat tracks. ### Has PUMA North America changed tools recently? Yes. On runsonwhat's rechecks, PUMA North America started using Retarus (latest on October 9, 2026). A change counts only between two checks of puma.com done the same way. ### Which companies have a tech stack similar to PUMA North America's? The companies with the stacks most like PUMA North America's are Müller Handels GmbH & Co. KG, Müller Handels GmbH & Co. KG, Müller Handels AG Schweiz and Inversiones Müller, according to runsonwhat (October 2026). Each shares 6 to 12 tools with PUMA North America, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what PUMA North America uses? runsonwhat reads public records only. Of the 42 tools at PUMA North America, 17 were found through code on puma.com, 16 through DNS records, 5 through email records, 3 through subdomains that point at the vendor and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and puma.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/puma.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.