# What does Prototal Group use?

Prototal Group (prototalgroup.com) shows public evidence of 16 tools, according to runsonwhat (last checked 2026-11-06).

- Industry: Consumer Goods
- Size: 201–1,000 employees
- Based in: Jönköping, Sweden
- Founded: 2017
- LinkedIn: https://www.linkedin.com/company/prototal

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |
| [Calendly](https://www.runsonwhat.com/reverse/calendly) | Sales & CRM | Website code |  |
| [Dealfront](https://www.runsonwhat.com/reverse/leadfeeder) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Exclaimer](https://www.runsonwhat.com/reverse/exclaimer) | Workspace | Email records |  |

## Recent changes at Prototal Group

- 2026-10-30: started using [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms)

## FAQ

### What tools does Prototal Group use?

As of November 2026, runsonwhat has found 16 tools at Prototal Group (prototalgroup.com) in public records. Application: jQuery and Google Fonts. Data & Observability: Google Analytics, Google Tag Manager and web-vitals. Go-to-market: WordPress, Google Ads and Yoast SEO. Company Ops: Microsoft 365, reCAPTCHA and Cookiebot. Last checked November 6, 2026.

### What sales tools does Prototal Group use?

The sales tools runsonwhat has found at Prototal Group are Calendly and Dealfront (November 2026); no CRM shows up in Prototal Group's public records. runsonwhat found Calendly through Calendly code on prototalgroup.com.

### What email provider does Prototal Group use?

Prototal Group uses Microsoft 365 for email and office software, alongside Exclaimer, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 736,706 companies runsonwhat tracks.

### What analytics tools does Prototal Group use?

Prototal Group uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on prototalgroup.com. Google Analytics is used by 904,122 companies runsonwhat tracks.

### What is Prototal Group's website built with?

Prototal Group uses WordPress for its website, alongside Yoast SEO and HubSpot CMS, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on prototalgroup.com. WordPress is used by 606,951 companies runsonwhat tracks.

### What monitoring tools does Prototal Group use?

Prototal Group uses web-vitals for monitoring, according to runsonwhat (November 2026). runsonwhat found web-vitals through web-vitals code on prototalgroup.com. web-vitals is used by 29,922 companies runsonwhat tracks.

### Does Prototal Group use jQuery?

Yes. runsonwhat found jQuery at Prototal Group through jQuery code on prototalgroup.com. jQuery is a Frontend tool used by 927,282 companies runsonwhat tracks.

### Has Prototal Group changed tools recently?

Yes. On runsonwhat's rechecks, Prototal Group started using HubSpot CMS (latest on October 30, 2026). A change counts only between two checks of prototalgroup.com done the same way.

### How does runsonwhat know what Prototal Group uses?

runsonwhat reads public records only. Of the 16 tools at Prototal Group, 13 were found through code on prototalgroup.com, 1 through DNS records, 1 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and prototalgroup.com about monthly.


---

Source: runsonwhat, https://www.runsonwhat.com/company/prototalgroup.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.