# What does ProperExpression use?

ProperExpression (properexpression.com) shows public evidence of 22 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Marketing
- Based in: United States
- LinkedIn: https://www.linkedin.com/company/proper-expression

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | Website code |  |
| [GoDaddy](https://www.runsonwhat.com/reverse/godaddy) | DNS | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |
| [Motion](https://www.runsonwhat.com/reverse/framer-motion) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [web-vitals](https://www.runsonwhat.com/reverse/web-vitals) | Monitoring | Website code |  |
| [Mouseflow](https://www.runsonwhat.com/reverse/mouseflow) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain, Website code |  |
| [Ahrefs](https://www.runsonwhat.com/reverse/ahrefs) | Marketing | Website code |  |
| [RB2B](https://www.runsonwhat.com/reverse/rb2b) | Sales & CRM | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |

## FAQ

### What tools does ProperExpression use?

As of October 2026, runsonwhat has found 22 tools at ProperExpression (properexpression.com) in public records. Edge & Hosting: Cloudflare and GoDaddy. Application: jQuery, Google Fonts and Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Google Workspace and reCAPTCHA. Last checked October 20, 2026.

### What CRM does ProperExpression use?

ProperExpression uses HubSpot for its CRM, alongside RB2B, according to runsonwhat (October 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 92,967 companies runsonwhat tracks.

### What email provider does ProperExpression use?

ProperExpression uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace and code on properexpression.com. Google Workspace is used by 400,236 companies runsonwhat tracks.

### What analytics tools does ProperExpression use?

ProperExpression uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Mouseflow, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on properexpression.com. Google Analytics is used by 863,650 companies runsonwhat tracks.

### What is ProperExpression's website built with?

ProperExpression uses WordPress for its website, alongside HubSpot CMS, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on properexpression.com. WordPress is used by 588,834 companies runsonwhat tracks.

### What marketing software does ProperExpression use?

ProperExpression uses Ahrefs for marketing, according to runsonwhat (October 2026). runsonwhat found Ahrefs through Ahrefs code on properexpression.com. Ahrefs is used by 23,182 companies runsonwhat tracks.

### Does ProperExpression use jQuery?

Yes. runsonwhat found jQuery at ProperExpression through jQuery code on properexpression.com. jQuery is a Frontend tool used by 905,550 companies runsonwhat tracks.

### Does ProperExpression use AI tools?

Yes. runsonwhat has found Anthropic at ProperExpression; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so ProperExpression may use more AI tools than these.

### Which companies have a tech stack similar to ProperExpression's?

The companies with the stacks most like ProperExpression's are Gauge Technologies, Tangenz, ALTR and Ferriot, according to runsonwhat (October 2026). Each shares 8 to 14 tools with ProperExpression, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what ProperExpression uses?

runsonwhat reads public records only. Of the 22 tools at ProperExpression, 16 were found through code on properexpression.com, 3 through DNS records, 2 through subdomains that point at the vendor and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and properexpression.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/properexpression.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
