# What does Primal Strength use?

Primal Strength (primalstrength.com) shows public evidence of 30 tools, according to runsonwhat (last checked 2026-11-01).

- Industry: Sporting Goods
- Size: 11–50 employees
- Based in: Bothwell, United Kingdom
- Founded: 2016
- LinkedIn: https://www.linkedin.com/company/primal-strength

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Email records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Vimeo](https://www.runsonwhat.com/reverse/vimeo) | Media & UI | Website code |  |
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code |  |
| [PayPal](https://www.runsonwhat.com/reverse/paypal) | Payments & Billing | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Triple Whale](https://www.runsonwhat.com/reverse/triple-whale) | Analytics | Website code |  |
| [Littledata](https://www.runsonwhat.com/reverse/littledata) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |
| [Shopify](https://www.runsonwhat.com/reverse/shopify) | Website & CMS | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Website code |  |
| [Klaviyo](https://www.runsonwhat.com/reverse/klaviyo) | Marketing | DNS verification records, Website code |  |
| [Trustpilot](https://www.runsonwhat.com/reverse/trustpilot) | Marketing | Website code |  |
| [Swym](https://www.runsonwhat.com/reverse/swym) | Marketing | Website code |  |
| [REVIEWS.io](https://www.runsonwhat.com/reverse/reviews-io) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, Website code |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [BugHerd](https://www.runsonwhat.com/reverse/bugherd) | Dev Tools | Website code |  |

## FAQ

### What tools does Primal Strength use?

As of November 2026, runsonwhat has found 30 tools at Primal Strength (primalstrength.com) in public records. Edge & Hosting: Cloudflare. Application: Google Fonts, Vimeo and YouTube. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and LinkedIn Insight Tag. Company Ops: Microsoft 365, reCAPTCHA and BugHerd. Last checked November 1, 2026.

### What CRM does Primal Strength use?

Primal Strength uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on primalstrength.com. HubSpot is used by 96,487 companies runsonwhat tracks.

### What email provider does Primal Strength use?

Primal Strength uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and code on primalstrength.com. Microsoft 365 is used by 720,803 companies runsonwhat tracks.

### What does Primal Strength use for customer support?

Primal Strength uses Zendesk for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found Zendesk through Zendesk code on primalstrength.com. Zendesk is used by 42,975 companies runsonwhat tracks.

### What payment provider does Primal Strength use?

Primal Strength uses PayPal for payments and billing, according to runsonwhat (November 2026). runsonwhat found PayPal through PayPal code on primalstrength.com. PayPal is used by 35,170 companies runsonwhat tracks.

### What analytics tools does Primal Strength use?

Primal Strength uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on primalstrength.com. Google Analytics is used by 906,092 companies runsonwhat tracks.

### Does Primal Strength use Google Fonts?

Yes. runsonwhat found Google Fonts at Primal Strength through Google Fonts code on primalstrength.com. Google Fonts is a Media & UI tool used by 825,817 companies runsonwhat tracks.

### Which companies have a tech stack similar to Primal Strength's?

The companies with the stacks most like Primal Strength's are Jimmy Joy, Hunter Boots UK, vaay and TLC Sport, according to runsonwhat (November 2026). Each shares 16 to 18 tools with Primal Strength, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Primal Strength uses?

runsonwhat reads public records only. Of the 30 tools at Primal Strength, 24 were found through code on primalstrength.com, 3 through DNS records, 2 through email records and 1 through website configuration files. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and primalstrength.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/primalstrength.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
