# What does Positioner use?

Positioner (positioner.com) shows public evidence of 23 tools, according to runsonwhat (last checked 2026-10-31).

- Industry: Marketing and Advertising
- Size: 11–50 employees
- Based in: S. Antonino, Switzerland
- Founded: 1997
- LinkedIn: https://www.linkedin.com/company/positioner

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [ChatGPT Ads](https://www.runsonwhat.com/reverse/chatgpt-ads) | Ads & Pixels | Website code |  |
| [LinkedIn](https://www.runsonwhat.com/reverse/linkedin) | Marketing | DNS verification records |  |
| [Campaign Monitor](https://www.runsonwhat.com/reverse/campaign-monitor) | Marketing | Custom domain, Email records |  |
| [Umbraco](https://www.runsonwhat.com/reverse/umbraco) | Website & CMS | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Cookiebot](https://www.runsonwhat.com/reverse/cookiebot) | Security & Compliance | Website code |  |
| [Mailchimp Transactional](https://www.runsonwhat.com/reverse/mandrill) | Email Delivery | Email records, DNS verification records |  |
| [accessiBe](https://www.runsonwhat.com/reverse/accessibe) | Security & Compliance | Website code |  |

## FAQ

### What tools does Positioner use?

As of November 2026, runsonwhat has found 23 tools at Positioner (positioner.com) in public records. Edge & Hosting: Cloudflare. Application: jQuery and Anthropic. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 31, 2026.

### What CRM does Positioner use?

Positioner uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on positioner.com. HubSpot is used by 95,759 companies runsonwhat tracks.

### What email provider does Positioner use?

Positioner uses Microsoft 365 for email and office software, alongside Google Workspace and Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 716,920 companies runsonwhat tracks.

### What analytics tools does Positioner use?

Positioner uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on positioner.com. Google Analytics is used by 901,281 companies runsonwhat tracks.

### What is Positioner's website built with?

Positioner uses Umbraco for its website, according to runsonwhat (November 2026). runsonwhat found Umbraco through Umbraco code on positioner.com. Umbraco is used by 1,733 companies runsonwhat tracks.

### What marketing software does Positioner use?

Positioner uses Mailchimp for marketing, alongside LinkedIn and Campaign Monitor, according to runsonwhat (November 2026). runsonwhat found Mailchimp through Mailchimp code on positioner.com. Mailchimp is used by 117,473 companies runsonwhat tracks.

### Does Positioner use jQuery?

Yes. runsonwhat found jQuery at Positioner through jQuery code on positioner.com. jQuery is a Frontend tool used by 926,741 companies runsonwhat tracks.

### Does Positioner use AI tools?

Yes. runsonwhat has found Anthropic at Positioner; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Positioner may use more AI tools than these.

### Which companies have a tech stack similar to Positioner's?

The companies with the stacks most like Positioner's are Orientering i Sverige, IBECO, HBA Trust and Berrill & Watson, according to runsonwhat (November 2026). Each shares 7 to 9 tools with Positioner, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Positioner uses?

runsonwhat reads public records only. Of the 23 tools at Positioner, 12 were found through code on positioner.com, 6 through DNS records, 4 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and positioner.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/positioner.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
