# What does Pinnacle use? Pinnacle (pinnacle.com) shows public evidence of 29 tools, according to runsonwhat (last checked 2026-10-19). - Industry: Gambling & Casinos - Size: 201–1,000 employees - Based in: Malta - Founded: 1998 - LinkedIn: https://www.linkedin.com/company/pinnacle-sports ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Sentry](https://www.runsonwhat.com/reverse/sentry) | Monitoring | Website code | | | [Site24x7](https://www.runsonwhat.com/reverse/site24x7) | Monitoring | Custom domain, DNS verification records | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | DNS verification records | | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Custom domain | | | [X Ads](https://www.runsonwhat.com/reverse/x-ads) | Ads & Pixels | Website code | | | [Adform](https://www.runsonwhat.com/reverse/adform) | Ads & Pixels | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records, Website code | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | DNS verification records | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records, Email records | | | [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records | | | [Mailgun](https://www.runsonwhat.com/reverse/mailgun) | Email Delivery | Email records, Website code | | | [KnowBe4](https://www.runsonwhat.com/reverse/knowbe4) | Security & Compliance | DNS verification records | | | [Zoom](https://www.runsonwhat.com/reverse/zoom) | Collaboration | DNS verification records | | | [Have I Been Pwned](https://www.runsonwhat.com/reverse/hibp) | Security & Compliance | DNS verification records | | | [Cursor](https://www.runsonwhat.com/reverse/cursor) | Dev Tools | DNS verification records | | | [URIports](https://www.runsonwhat.com/reverse/uriports) | Security & Compliance | Email records | | | [Nitro](https://www.runsonwhat.com/reverse/nitro-pdf) | Collaboration | DNS verification records | | | [Reftab](https://www.runsonwhat.com/reverse/reftab) | Dev Tools | DNS verification records | | ## FAQ ### What tools does Pinnacle use? As of October 2026, runsonwhat has found 29 tools at Pinnacle (pinnacle.com) in public records. Edge & Hosting: Cloudflare. Application: Google Fonts, React and Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Zoho and Zendesk. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 19, 2026. ### What CRM does Pinnacle use? Pinnacle uses Zoho for its CRM, alongside Salesforce, according to runsonwhat (October 2026). runsonwhat found Zoho through a DNS verification record for Zoho. Zoho is used by 61,754 companies runsonwhat tracks. ### What email provider does Pinnacle use? Pinnacle uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 704,063 companies runsonwhat tracks. ### What does Pinnacle use for customer support? Pinnacle uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records. Zendesk is used by 41,071 companies runsonwhat tracks. ### What analytics tools does Pinnacle use? Pinnacle uses Google Analytics for analytics, alongside Google Tag Manager and Microsoft Clarity, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on pinnacle.com. Google Analytics is used by 855,926 companies runsonwhat tracks. ### What monitoring tools does Pinnacle use? Pinnacle uses Sentry for monitoring, alongside Site24x7, according to runsonwhat (October 2026). runsonwhat found Sentry through Sentry code on pinnacle.com. Sentry is used by 77,145 companies runsonwhat tracks. ### Does Pinnacle use Google Fonts? Yes. runsonwhat found Google Fonts at Pinnacle through Google Fonts code on pinnacle.com. Google Fonts is a Media & UI tool used by 793,157 companies runsonwhat tracks. ### Does Pinnacle use AI tools? Yes. runsonwhat has found Anthropic at Pinnacle; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Pinnacle may use more AI tools than these. ### Which companies have a tech stack similar to Pinnacle's? The companies with the stacks most like Pinnacle's are Carolina Handling, Strike, Magnit and Snap-on, according to runsonwhat (October 2026). Each shares 11 to 16 tools with Pinnacle, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Pinnacle uses? runsonwhat reads public records only. Of the 29 tools at Pinnacle, 14 were found through DNS records, 10 through code on pinnacle.com, 3 through subdomains that point at the vendor and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and pinnacle.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/pinnacle.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.