# What does Pickzen use?

Pickzen (pickzen.com) shows public evidence of 13 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Software
- Size: 11–50 employees
- Based in: Boston, United States
- Founded: 2019
- LinkedIn: https://www.linkedin.com/company/getpickzen

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Web Services](https://www.runsonwhat.com/reverse/aws) | Hosting & Cloud | Custom domain |  |
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Custom domain, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain, Email records |  |
| [GitBook](https://www.runsonwhat.com/reverse/gitbook) | Support & Docs | Custom domain |  |
| [Drift](https://www.runsonwhat.com/reverse/drift) | Support & Docs | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records |  |

## FAQ

### What tools does Pickzen use?

As of October 2026, runsonwhat has found 13 tools at Pickzen (pickzen.com) in public records. Edge & Hosting: Amazon Web Services, Amazon Route 53 and Amazon CloudFront. Application: Next.js. Data & Observability: Google Analytics and Hotjar. Go-to-market: LinkedIn Insight Tag, Zendesk and GitBook. Company Ops: Google Workspace and Amazon SES. Last checked October 20, 2026.

### What cloud does Pickzen run on?

Pickzen uses Amazon Web Services for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Amazon Web Services through a subdomain that points at Amazon Web Services. Amazon Web Services is used by 146,156 companies runsonwhat tracks.

### What email provider does Pickzen use?

Pickzen uses Google Workspace for email and office software, according to runsonwhat (October 2026). runsonwhat found Google Workspace through email records that authorize Google Workspace. Google Workspace is used by 406,737 companies runsonwhat tracks.

### What does Pickzen use for customer support?

Pickzen uses Zendesk for customer support and documentation, alongside GitBook and Drift, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk and email records. Zendesk is used by 42,364 companies runsonwhat tracks.

### What analytics tools does Pickzen use?

Pickzen uses Google Analytics for analytics, alongside Hotjar, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on pickzen.com. Google Analytics is used by 893,155 companies runsonwhat tracks.

### Does Pickzen use LinkedIn Insight Tag?

Yes. runsonwhat found LinkedIn Insight Tag at Pickzen through LinkedIn Insight Tag code on pickzen.com. LinkedIn Insight Tag is a Ads & Pixels tool used by 119,864 companies runsonwhat tracks.

### Which companies have a tech stack similar to Pickzen's?

The companies with the stacks most like Pickzen's are Achievers, FreshBooks, AHM Insights and Digital Hill Multimedia, according to runsonwhat (October 2026). Each shares 5 to 7 tools with Pickzen, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Pickzen uses?

runsonwhat reads public records only. Of the 13 tools at Pickzen, 5 were found through code on pickzen.com, 4 through subdomains that point at the vendor, 2 through DNS records and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and pickzen.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/pickzen.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.