# What does P&G UK Ltd use?

P&G UK Ltd (pg.co.uk) shows public evidence of 16 tools, according to runsonwhat (last checked 2026-10-20).

- Based in: United Kingdom
- Founded: 1837
- LinkedIn: https://www.linkedin.com/company/procter-and-gamble

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain, DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code |  |
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |
| [Algolia](https://www.runsonwhat.com/reverse/algolia) | Search | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Crazy Egg](https://www.runsonwhat.com/reverse/crazyegg) | Analytics | Website code |  |
| [RudderStack](https://www.runsonwhat.com/reverse/rudderstack) | Analytics | Website code |  |
| [AB Tasty](https://www.runsonwhat.com/reverse/abtasty) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Contentful](https://www.runsonwhat.com/reverse/contentful) | Website & CMS | Website code |  |
| [PriceSpider](https://www.runsonwhat.com/reverse/pricespider) | Marketing | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |

## FAQ

### What tools does P&G UK use?

As of October 2026, runsonwhat has found 16 tools at P&G UK (pg.co.uk) in public records. Edge & Hosting: Microsoft Azure. Application: YouTube, React and Next.js. Data & Observability: Google Analytics, Google Tag Manager and Crazy Egg. Go-to-market: Google Ads, Meta Pixel and Contentful. Company Ops: OneTrust. Last checked October 20, 2026.

### What cloud does P&G UK run on?

P&G UK uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure and DNS records. Microsoft Azure is used by 47,359 companies runsonwhat tracks.

### What analytics tools does P&G UK use?

P&G UK uses Google Analytics for analytics, alongside Google Tag Manager, Crazy Egg and RudderStack, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on pg.co.uk. Google Analytics is used by 888,740 companies runsonwhat tracks.

### What is P&G UK's website built with?

P&G UK uses Contentful for its website, according to runsonwhat (October 2026). runsonwhat found Contentful through Contentful code on pg.co.uk. Contentful is used by 4,220 companies runsonwhat tracks.

### What marketing software does P&G UK use?

P&G UK uses PriceSpider for marketing, according to runsonwhat (October 2026). runsonwhat found PriceSpider through PriceSpider code on pg.co.uk. PriceSpider is used by 312 companies runsonwhat tracks.

### Does P&G UK use Google Ads?

Yes. runsonwhat found Google Ads at P&G UK through Google Ads code on pg.co.uk. Google Ads is a Ads & Pixels tool used by 515,549 companies runsonwhat tracks.

### Which companies have a tech stack similar to P&G UK's?

The companies with the stacks most like P&G UK's are Royal Canin US, P&g Ventures, OUAI and Head & Shoulders, according to runsonwhat (October 2026). Each shares 11 to 14 tools with P&G UK, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what P&G UK uses?

runsonwhat reads public records only. Of the 16 tools at P&G UK, 14 were found through code on pg.co.uk, 1 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and pg.co.uk about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/pg.co.uk (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.