# What does Pets at Home use?

Pets at Home (petsathome.com) shows public evidence of 30 tools, according to runsonwhat (last checked 2026-11-10).

- Industry: Retail
- Size: 5,001–10,000 employees
- Based in: Wythenshawe, United Kingdom
- Founded: 1991
- LinkedIn: https://www.linkedin.com/company/pets-at-home

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |
| [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code |  |
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |
| [Cardinal Commerce](https://www.runsonwhat.com/reverse/cardinal-commerce) | Payments & Billing | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code |  |
| [Contentsquare](https://www.runsonwhat.com/reverse/contentsquare) | Analytics | Website code |  |
| [LaunchDarkly](https://www.runsonwhat.com/reverse/launchdarkly) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [TikTok Pixel](https://www.runsonwhat.com/reverse/tiktok-pixel) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Website code |  |
| [The Trade Desk](https://www.runsonwhat.com/reverse/tradedesk) | Ads & Pixels | Website code |  |
| [Reddit Ads](https://www.runsonwhat.com/reverse/reddit-ads) | Ads & Pixels | Website code |  |
| [Snap Pixel](https://www.runsonwhat.com/reverse/snap-pixel) | Ads & Pixels | Website code |  |
| [RTB House](https://www.runsonwhat.com/reverse/rtb-house) | Ads & Pixels | Website code |  |
| [Quantcast](https://www.runsonwhat.com/reverse/quantcast) | Ads & Pixels | Website code |  |
| [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc) | Marketing | Custom domain | 2020-05 |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records |  |
| [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records |  |
| [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code |  |
| [Trend Micro](https://www.runsonwhat.com/reverse/trend-micro) | Security & Compliance | Email records |  |
| [Dropbox](https://www.runsonwhat.com/reverse/dropbox) | Collaboration | DNS verification records, Website code |  |

## Recent changes at Pets at Home

- 2026-11-01: started using [Cardinal Commerce](https://www.runsonwhat.com/reverse/cardinal-commerce)
- 2026-11-01: started using [llms.txt](https://www.runsonwhat.com/reverse/llms-txt)
- 2026-11-01: started using [Quantcast](https://www.runsonwhat.com/reverse/quantcast)
- 2026-11-01: started using [RTB House](https://www.runsonwhat.com/reverse/rtb-house)
- 2026-11-01: started using [Salesforce Marketing Cloud](https://www.runsonwhat.com/reverse/sfmc)

## FAQ

### What tools does Pets at Home use?

As of November 2026, runsonwhat has found 30 tools at Pets at Home (petsathome.com) in public records. Edge & Hosting: Cloudflare and Microsoft Azure. Application: React, Next.js and Cardinal Commerce. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, Apple Business and Proofpoint. Last checked November 10, 2026.

### What cloud does Pets at Home run on?

Pets at Home uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Microsoft Azure through Microsoft Azure code on petsathome.com. Microsoft Azure is used by 51,108 companies runsonwhat tracks.

### What CRM does Pets at Home use?

Pets at Home uses Salesforce for its CRM, according to runsonwhat (November 2026). runsonwhat found Salesforce through Salesforce code on petsathome.com. Salesforce is used by 35,663 companies runsonwhat tracks.

### What email provider does Pets at Home use?

Pets at Home uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 739,093 companies runsonwhat tracks.

### What payment provider does Pets at Home use?

Pets at Home uses Cardinal Commerce for payments and billing, according to runsonwhat (November 2026). runsonwhat found Cardinal Commerce through Cardinal Commerce code on petsathome.com. Cardinal Commerce is used by 880 companies runsonwhat tracks.

### What analytics tools does Pets at Home use?

Pets at Home uses Google Analytics for analytics, alongside Google Tag Manager, Hotjar and Contentsquare, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on petsathome.com. Google Analytics is used by 905,009 companies runsonwhat tracks.

### How long has Pets at Home used Salesforce Marketing Cloud?

Pets at Home has used Salesforce Marketing Cloud since at least May 2020, going by the first public certificate of the petsathome.com subdomain that points at Salesforce Marketing Cloud.

### Does Pets at Home use Cloudflare?

Yes. runsonwhat found Cloudflare at Pets at Home through DNS records that point at Cloudflare and code on petsathome.com. Cloudflare is a CDN & Edge tool used by 737,445 companies runsonwhat tracks.

### Has Pets at Home changed tools recently?

Yes. On runsonwhat's rechecks, Pets at Home started using Cardinal Commerce, llms.txt and Quantcast (latest on November 1, 2026). A change counts only between two checks of petsathome.com done the same way.

### Which companies have a tech stack similar to Pets at Home's?

The companies with the stacks most like Pets at Home's are 2nd Swing, Alsalam Group, IGT Glass Hardware and Grudisul-Soc. Distribuidora Do Sul Lda., according to runsonwhat (November 2026). Each shares 5 to 13 tools with Pets at Home, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Pets at Home uses?

runsonwhat reads public records only. Of the 30 tools at Pets at Home, 20 were found through code on petsathome.com, 5 through DNS records, 3 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and petsathome.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/petsathome.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
