# What does Pallet use? Pallet (pallet.com) shows public evidence of 22 tools, according to runsonwhat (last checked 2026-10-20). - Industry: Internet - Size: 11–50 employees - Based in: San Francisco, United States - Founded: 2022 - LinkedIn: https://www.linkedin.com/company/palletsystems ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code | | | [Vercel](https://www.runsonwhat.com/reverse/vercel) | Hosting & Cloud | Custom domain, DNS verification records, DNS records, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [Tailwind CSS](https://www.runsonwhat.com/reverse/tailwind) | Frontend | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | | [OpenAI](https://www.runsonwhat.com/reverse/openai) | AI | DNS verification records | | | [Stytch](https://www.runsonwhat.com/reverse/stytch) | Auth & Identity | Custom domain | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [incident.io](https://www.runsonwhat.com/reverse/incidentio) | Monitoring | Custom domain | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code | | | [LiveIntent](https://www.runsonwhat.com/reverse/liveintent) | Ads & Pixels | Website code | | | [Sanity](https://www.runsonwhat.com/reverse/sanity) | Website & CMS | Website code | | | [Nooks](https://www.runsonwhat.com/reverse/nooks) | Sales & CRM | Custom domain | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Rippling](https://www.runsonwhat.com/reverse/rippling) | People & HR | DNS verification records | | | [Greenhouse](https://www.runsonwhat.com/reverse/greenhouse) | People & HR | Website code | | | [SafeBase](https://www.runsonwhat.com/reverse/safebase) | Security & Compliance | Custom domain | | ## Hiring at Pallet 23 open roles on its public job board: Sales 11, Engineering 4, Data & AI 2, Marketing 2, People 2, Operations 1. ## FAQ ### What tools does Pallet use? As of October 2026, runsonwhat has found 22 tools at Pallet (pallet.com) in public records. Edge & Hosting: Cloudflare and Vercel. Application: Tailwind CSS, Anthropic and OpenAI. Data & Observability: Google Analytics, Google Tag Manager and incident.io. Go-to-market: Google Ads, LinkedIn Insight Tag and HubSpot. Company Ops: Microsoft 365, Google Workspace and SendGrid. Last checked October 20, 2026. ### What cloud does Pallet run on? Pallet uses Vercel for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Vercel through a subdomain that points at Vercel and a DNS verification record. Vercel is used by 48,057 companies runsonwhat tracks. ### What CRM does Pallet use? Pallet uses HubSpot for its CRM, alongside Nooks, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on pallet.com. HubSpot is used by 93,878 companies runsonwhat tracks. ### What email provider does Pallet use? Pallet uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 710,126 companies runsonwhat tracks. ### What analytics tools does Pallet use? Pallet uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on pallet.com. Google Analytics is used by 878,563 companies runsonwhat tracks. ### What is Pallet's website built with? Pallet uses Sanity for its website, according to runsonwhat (October 2026). runsonwhat found Sanity through Sanity code on pallet.com. Sanity is used by 4,926 companies runsonwhat tracks. ### Does Pallet use Cloudflare? Yes. runsonwhat found Cloudflare at Pallet through DNS records that point at Cloudflare and code on pallet.com. Cloudflare is a CDN & Edge tool used by 702,549 companies runsonwhat tracks. ### Does Pallet use AI tools? Yes. runsonwhat has found Anthropic and OpenAI at Pallet; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Pallet may use more AI tools than these. ### Is Pallet hiring? Yes. As of October 2026, Pallet has 23 open roles on its public Greenhouse job board, most in sales (11), engineering (4) and data & AI (2). 10 were posted in the last 30 days and 3 were taken down. ### Which companies have a tech stack similar to Pallet's? The companies with the stacks most like Pallet's are Estuary, Reducto, Stratus and Pioneer Works, according to runsonwhat (October 2026). Each shares 12 to 17 tools with Pallet, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Pallet uses? runsonwhat reads public records only. Of the 22 tools at Pallet, 8 were found through code on pallet.com, 6 through DNS records, 5 through subdomains that point at the vendor and 3 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and pallet.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/pallet.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.