# What does Optimistic use?

Optimistic (optimistic.lv) shows public evidence of 8 tools, according to runsonwhat (last checked 2026-10-07).

- Industry: Software
- Size: 11–50 employees
- Based in: Riga, Latvia
- Founded: 2018
- LinkedIn: https://www.linkedin.com/company/optimistic-software

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code |  |
| [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | DNS verification records |  |
| [MailerLite](https://www.runsonwhat.com/reverse/mailerlite) | Marketing | DNS verification records, Email records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Mailjet](https://www.runsonwhat.com/reverse/mailjet) | Email Delivery | Email records |  |

## FAQ

### What tools does Optimistic use?

As of October 2026, runsonwhat has found 8 tools at Optimistic (optimistic.lv) in public records. Edge & Hosting: Cloudflare. Application: Google Fonts. Data & Observability: Google Analytics. Go-to-market: Meta Pixel, Brevo and MailerLite. Company Ops: Mailjet. Last checked October 7, 2026.

### What analytics tools does Optimistic use?

Optimistic uses Google Analytics for analytics, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on optimistic.lv. Google Analytics is used by 850,248 companies runsonwhat tracks.

### What marketing software does Optimistic use?

Optimistic uses Brevo for marketing, alongside MailerLite, according to runsonwhat (October 2026). runsonwhat found Brevo through a DNS verification record for Brevo. Brevo is used by 78,141 companies runsonwhat tracks.

### Does Optimistic use Google Fonts?

Yes. runsonwhat found Google Fonts at Optimistic through Google Fonts code on optimistic.lv. Google Fonts is a Media & UI tool used by 789,728 companies runsonwhat tracks.

### How does runsonwhat know what Optimistic uses?

runsonwhat reads public records only. Of the 8 tools at Optimistic, 4 were found through DNS records, 3 through code on optimistic.lv and 1 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and optimistic.lv about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/optimistic.lv (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.