# What does Optimally use?

Optimally (optimally.com) shows public evidence of 16 tools, according to runsonwhat (last checked 2026-10-20).

- Industry: Software
- Size: 11–50 employees
- Based in: Leawood, United States
- LinkedIn: https://www.linkedin.com/company/optimallybusinessperformance

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Amazon Route 53](https://www.runsonwhat.com/reverse/route53) | DNS | DNS records |  |
| [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | DNS records, Website code |  |
| [Fly.io](https://www.runsonwhat.com/reverse/fly) | Hosting & Cloud | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code |  |
| [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code |  |
| [Auth0](https://www.runsonwhat.com/reverse/auth0) | Auth & Identity | Custom domain |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code |  |
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records |  |
| [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records |  |
| [Box](https://www.runsonwhat.com/reverse/box) | Collaboration | DNS verification records |  |
| [DMARC Digests](https://www.runsonwhat.com/reverse/dmarcdigests) | Security & Compliance | Email records |  |

## FAQ

### What tools does Optimally use?

As of October 2026, runsonwhat has found 16 tools at Optimally (optimally.com) in public records. Edge & Hosting: Amazon Route 53, Fastly and Fly.io. Application: jQuery, Google Fonts and Auth0. Go-to-market: WordPress, Yoast SEO and HubSpot. Company Ops: Microsoft 365, reCAPTCHA and SendGrid. Last checked October 20, 2026.

### What cloud does Optimally run on?

Optimally uses Fly.io for hosting and cloud infrastructure, according to runsonwhat (October 2026). runsonwhat found Fly.io through Fly.io code on optimally.com. Fly.io is used by 5,023 companies runsonwhat tracks.

### What CRM does Optimally use?

Optimally uses HubSpot for its CRM, alongside Salesforce, according to runsonwhat (October 2026). runsonwhat found HubSpot through email records that authorize HubSpot. HubSpot is used by 95,139 companies runsonwhat tracks.

### What email provider does Optimally use?

Optimally uses Microsoft 365 for email and office software, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 716,411 companies runsonwhat tracks.

### What is Optimally's website built with?

Optimally uses WordPress for its website, alongside Yoast SEO, according to runsonwhat (October 2026). runsonwhat found WordPress through WordPress code on optimally.com. WordPress is used by 601,985 companies runsonwhat tracks.

### What does Optimally use for login and identity?

Optimally uses Auth0 for sign-in and identity, according to runsonwhat (October 2026). runsonwhat found Auth0 through a subdomain that points at Auth0. Auth0 is used by 5,807 companies runsonwhat tracks.

### Does Optimally use jQuery?

Yes. runsonwhat found jQuery at Optimally through jQuery code on optimally.com. jQuery is a Frontend tool used by 922,940 companies runsonwhat tracks.

### How does runsonwhat know what Optimally uses?

runsonwhat reads public records only. Of the 16 tools at Optimally, 6 were found through code on optimally.com, 5 through email records, 4 through DNS records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and optimally.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/optimally.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.