# What does Obrela use? Obrela (obrela.com) shows public evidence of 23 tools, according to runsonwhat (last checked 2026-11-10). - Industry: IT Services - Size: 201–1,000 employees - Based in: London, United Kingdom - Founded: 2010 - LinkedIn: https://www.linkedin.com/company/obrela-security-industries ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code | | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Adobe Fonts](https://www.runsonwhat.com/reverse/adobe-fonts) | Media & UI | Website code | | | [Anthropic](https://www.runsonwhat.com/reverse/anthropic) | AI | DNS verification records | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Hotjar](https://www.runsonwhat.com/reverse/hotjar) | Analytics | Website code | | | [UptimeRobot](https://www.runsonwhat.com/reverse/uptimerobot) | Monitoring | Custom domain | 2020-08 | | [Site24x7](https://www.runsonwhat.com/reverse/site24x7) | Monitoring | DNS verification records | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code | | | [Mailchimp](https://www.runsonwhat.com/reverse/mailchimp) | Marketing | Email records | | | [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Email records, Website code | | | [Salesforce](https://www.runsonwhat.com/reverse/salesforce) | Sales & CRM | Email records | | | [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain, Website code | 2022-11 | | [6sense](https://www.runsonwhat.com/reverse/sixsense) | Sales & CRM | Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records, DNS verification records, Website code | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records | | | [Imperva](https://www.runsonwhat.com/reverse/imperva) | Security & Compliance | Custom domain, Website code | | | [JetBrains](https://www.runsonwhat.com/reverse/jetbrains) | Dev Tools | DNS verification records | | ## Recent changes at Obrela - 2026-11-10: started using again [UptimeRobot](https://www.runsonwhat.com/reverse/uptimerobot) - 2026-11-02: stopped using [UptimeRobot](https://www.runsonwhat.com/reverse/uptimerobot) ## FAQ ### What tools does Obrela use? As of November 2026, runsonwhat has found 23 tools at Obrela (obrela.com) in public records. Edge & Hosting: Cloudflare. Application: Google Fonts, Adobe Fonts and Anthropic. Data & Observability: Google Analytics, Google Tag Manager and Hotjar. Go-to-market: Google Ads, LinkedIn Insight Tag and Mailchimp. Company Ops: Microsoft 365, Apple Business and Atlassian. Last checked November 10, 2026. ### What CRM does Obrela use? Obrela uses HubSpot for its CRM, alongside Salesforce and 6sense, according to runsonwhat (November 2026). runsonwhat found HubSpot through email records that authorize HubSpot and code on obrela.com. HubSpot is used by 97,837 companies runsonwhat tracks. ### What email provider does Obrela use? Obrela uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365 and a DNS verification record. Microsoft 365 is used by 735,958 companies runsonwhat tracks. ### What analytics tools does Obrela use? Obrela uses Google Analytics for analytics, alongside Google Tag Manager and Hotjar, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on obrela.com. Google Analytics is used by 904,009 companies runsonwhat tracks. ### What is Obrela's website built with? Obrela uses HubSpot CMS for its website, according to runsonwhat (November 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS and code on obrela.com, and Obrela has used it since at least November 2022. HubSpot CMS is used by 34,650 companies runsonwhat tracks. ### What marketing software does Obrela use? Obrela uses Mailchimp for marketing, according to runsonwhat (November 2026). runsonwhat found Mailchimp through email records that authorize Mailchimp. Mailchimp is used by 119,200 companies runsonwhat tracks. ### How long has Obrela used UptimeRobot? Obrela has used UptimeRobot since at least August 2020, going by the first public certificate of the obrela.com subdomain that points at UptimeRobot. Other long-running tools at Obrela include HubSpot CMS (since November 2022). ### Does Obrela use Google Fonts? Yes. runsonwhat found Google Fonts at Obrela through Google Fonts code on obrela.com. Google Fonts is a Media & UI tool used by 825,690 companies runsonwhat tracks. ### Does Obrela use AI tools? Yes. runsonwhat has found Anthropic at Obrela; Anthropic, for example, through a DNS verification record for Anthropic. AI services called only from servers leave no public trace, so Obrela may use more AI tools than these. ### Has Obrela changed tools recently? Yes. On runsonwhat's rechecks, Obrela started using UptimeRobot (latest on November 10, 2026) and stopped using UptimeRobot (latest on November 2, 2026). A change counts only between two checks of obrela.com done the same way. ### Which companies have a tech stack similar to Obrela's? The companies with the stacks most like Obrela's are Hc3, Tango, Adverity and Spoton Transact, according to runsonwhat (November 2026). Each shares 9 to 15 tools with Obrela, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what Obrela uses? runsonwhat reads public records only. Of the 23 tools at Obrela, 8 were found through code on obrela.com, 8 through DNS records, 4 through email records and 3 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and obrela.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/obrela.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.