# What does Novogene use?

Novogene (novogene.com) shows public evidence of 10 tools, according to runsonwhat (last checked 2026-11-11).

- Based in: China
- Founded: 2011
- LinkedIn: https://www.linkedin.com/company/novogeneamerica

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Next.js](https://www.runsonwhat.com/reverse/nextjs) | Frontend | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code |  |
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [LinkedIn Insight Tag](https://www.runsonwhat.com/reverse/linkedin-insight) | Ads & Pixels | Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | Email records |  |
| [Tencent Exmail](https://www.runsonwhat.com/reverse/tencent-exmail) | Workspace | Email records |  |
| [Lark](https://www.runsonwhat.com/reverse/lark) | Collaboration | DNS verification records |  |

## FAQ

### What tools does Novogene use?

As of November 2026, runsonwhat has found 10 tools at Novogene (novogene.com) in public records. Application: Next.js. Data & Observability: Google Analytics and Google Tag Manager. Go-to-market: WordPress, Google Ads and LinkedIn Insight Tag. Company Ops: Microsoft 365, Tencent Exmail and Lark. Last checked November 11, 2026.

### What email provider does Novogene use?

Novogene uses Microsoft 365 for email and office software, alongside Tencent Exmail, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through email records that authorize Microsoft 365. Microsoft 365 is used by 736,671 companies runsonwhat tracks.

### What analytics tools does Novogene use?

Novogene uses Google Analytics for analytics, alongside Google Tag Manager, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on novogene.com. Google Analytics is used by 904,085 companies runsonwhat tracks.

### What is Novogene's website built with?

Novogene uses WordPress for its website, according to runsonwhat (November 2026). runsonwhat found WordPress through WordPress code on novogene.com. WordPress is used by 606,931 companies runsonwhat tracks.

### Does Novogene use Google Ads?

Yes. runsonwhat found Google Ads at Novogene through Google Ads code on novogene.com. Google Ads is a Ads & Pixels tool used by 540,388 companies runsonwhat tracks.

### Which companies have a tech stack similar to Novogene's?

The companies with the stacks most like Novogene's are IFMSA-Egypt, Avatr Global Design Center, Fresh Factory and Dragold, according to runsonwhat (November 2026). Each shares 2 to 5 tools with Novogene, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what Novogene uses?

runsonwhat reads public records only. Of the 10 tools at Novogene, 7 were found through code on novogene.com, 2 through email records and 1 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and novogene.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/novogene.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.