# What does Novel-T use?

Novel-T (novelt.com) shows public evidence of 14 tools, according to runsonwhat (last checked 2026-10-30).

- LinkedIn: https://www.linkedin.com/company/novel-t

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Cloud](https://www.runsonwhat.com/reverse/gcp) | Hosting & Cloud | Custom domain |  |
| [Amazon CloudFront](https://www.runsonwhat.com/reverse/cloudfront) | CDN & Edge | Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [GSAP](https://www.runsonwhat.com/reverse/gsap) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Mouseflow](https://www.runsonwhat.com/reverse/mouseflow) | Analytics | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [HubSpot](https://www.runsonwhat.com/reverse/hubspot) | Sales & CRM | Custom domain, Email records, Website code |  |
| [HubSpot CMS](https://www.runsonwhat.com/reverse/hubspot-cms) | Website & CMS | Custom domain |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records |  |
| [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records |  |
| [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | Email records |  |
| [Mailgun](https://www.runsonwhat.com/reverse/mailgun) | Email Delivery | Email records |  |

## FAQ

### What tools does Novel-T use?

As of November 2026, runsonwhat has found 14 tools at Novel-T (novelt.com) in public records. Edge & Hosting: Google Cloud and Amazon CloudFront. Application: GSAP. Data & Observability: Google Analytics and Mouseflow. Go-to-market: HubSpot and HubSpot CMS. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 30, 2026.

### What cloud does Novel-T run on?

Novel-T uses Google Cloud for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Google Cloud through a subdomain that points at Google Cloud. Google Cloud is used by 76,881 companies runsonwhat tracks.

### What CRM does Novel-T use?

Novel-T uses HubSpot for its CRM, according to runsonwhat (November 2026). runsonwhat found HubSpot through a subdomain that points at HubSpot and email records. HubSpot is used by 96,304 companies runsonwhat tracks.

### What email provider does Novel-T use?

Novel-T uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 719,752 companies runsonwhat tracks.

### What analytics tools does Novel-T use?

Novel-T uses Google Analytics for analytics, alongside Mouseflow, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on novelt.com. Google Analytics is used by 906,301 companies runsonwhat tracks.

### What is Novel-T's website built with?

Novel-T uses HubSpot CMS for its website, according to runsonwhat (November 2026). runsonwhat found HubSpot CMS through a subdomain that points at HubSpot CMS. HubSpot CMS is used by 33,677 companies runsonwhat tracks.

### Does Novel-T use reCAPTCHA?

Yes. runsonwhat found reCAPTCHA at Novel-T through reCAPTCHA code on novelt.com. reCAPTCHA is a Security & Compliance tool used by 293,770 companies runsonwhat tracks.

### How does runsonwhat know what Novel-T uses?

runsonwhat reads public records only. Of the 14 tools at Novel-T, 5 were found through code on novelt.com, 4 through email records, 3 through subdomains that point at the vendor and 2 through DNS records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and novelt.com about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/novelt.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.