# What does NKD use?

NKD (nkd.it) shows public evidence of 24 tools, according to runsonwhat (last checked 2026-11-10).

- Industry: Retail
- Size: 5,001–10,000 employees
- Based in: Germany
- Founded: 1962

## Edge & Hosting

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Custom domain, DNS records, Website code |  |

## Application

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Maps](https://www.runsonwhat.com/reverse/google-maps) | Media & UI | Website code |  |

## Data & Observability

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code |  |
| [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code |  |
| [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code |  |
| [New Relic](https://www.runsonwhat.com/reverse/newrelic) | Monitoring | Website code |  |
| [Mouseflow](https://www.runsonwhat.com/reverse/mouseflow) | Analytics | Website code |  |
| [Kameleoon](https://www.runsonwhat.com/reverse/kameleoon) | Flags & Experiments | Website code |  |

## Go-to-market

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code |  |
| [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | DNS verification records, Website code |  |
| [Microsoft Ads](https://www.runsonwhat.com/reverse/bing-ads) | Ads & Pixels | Website code |  |
| [Pinterest](https://www.runsonwhat.com/reverse/pinterest) | Ads & Pixels | Website code |  |
| [Criteo](https://www.runsonwhat.com/reverse/criteo) | Ads & Pixels | Website code |  |
| [RTB House](https://www.runsonwhat.com/reverse/rtb-house) | Ads & Pixels | Website code |  |
| [Magento](https://www.runsonwhat.com/reverse/magento) | Website & CMS | Website code |  |
| [Awin](https://www.runsonwhat.com/reverse/awin) | Ads & Pixels | Website code |  |

## Company Ops

| Tool | Category | Evidence | Since |
|---|---|---|---|
| [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records, Email records |  |
| [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records |  |
| [GlobalSign](https://www.runsonwhat.com/reverse/globalsign) | Security & Compliance | DNS verification records |  |
| [Mailjet](https://www.runsonwhat.com/reverse/mailjet) | Email Delivery | Email records |  |
| [Usercentrics](https://www.runsonwhat.com/reverse/usercentrics) | Security & Compliance | Website code |  |
| [Have I Been Pwned](https://www.runsonwhat.com/reverse/hibp) | Security & Compliance | DNS verification records |  |
| [Bitwarden](https://www.runsonwhat.com/reverse/bitwarden) | Security & Compliance | DNS verification records |  |

## Recent changes at NKD

- 2026-11-01: started using [Awin](https://www.runsonwhat.com/reverse/awin)
- 2026-11-01: started using [Kameleoon](https://www.runsonwhat.com/reverse/kameleoon)
- 2026-11-01: started using [Magento](https://www.runsonwhat.com/reverse/magento)
- 2026-11-01: started using [Mouseflow](https://www.runsonwhat.com/reverse/mouseflow)
- 2026-11-01: started using [RTB House](https://www.runsonwhat.com/reverse/rtb-house)
- 2026-10-09: started using [Bitwarden](https://www.runsonwhat.com/reverse/bitwarden)

## FAQ

### What tools does NKD use?

As of November 2026, runsonwhat has found 24 tools at NKD (nkd.it) in public records. Edge & Hosting: Fastly. Application: Google Maps. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: Google Ads, Meta Pixel and Microsoft Ads. Company Ops: Microsoft 365, SendGrid and GlobalSign. Last checked November 10, 2026.

### What email provider does NKD use?

NKD uses Microsoft 365 for email and office software, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365 and email records. Microsoft 365 is used by 735,958 companies runsonwhat tracks.

### What analytics tools does NKD use?

NKD uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Mouseflow, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on nkd.it. Google Analytics is used by 904,009 companies runsonwhat tracks.

### What is NKD's website built with?

NKD uses Magento for its website, according to runsonwhat (November 2026). runsonwhat found Magento through Magento code on nkd.it. Magento is used by 6,433 companies runsonwhat tracks.

### What monitoring tools does NKD use?

NKD uses New Relic for monitoring, according to runsonwhat (November 2026). runsonwhat found New Relic through New Relic code on nkd.it. New Relic is used by 17,306 companies runsonwhat tracks.

### Does NKD use Google Ads?

Yes. runsonwhat found Google Ads at NKD through Google Ads code on nkd.it. Google Ads is a Ads & Pixels tool used by 540,248 companies runsonwhat tracks.

### Has NKD changed tools recently?

Yes. On runsonwhat's rechecks, NKD started using Awin, Kameleoon and Magento (latest on November 1, 2026). A change counts only between two checks of nkd.it done the same way.

### Which companies have a tech stack similar to NKD's?

The companies with the stacks most like NKD's are NKD, Lidl, Villeroy & Boch Group and IONOS, according to runsonwhat (November 2026). Each shares 4 to 23 tools with NKD, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices.

### How does runsonwhat know what NKD uses?

runsonwhat reads public records only. Of the 24 tools at NKD, 15 were found through code on nkd.it, 6 through DNS records, 2 through email records and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and nkd.it about monthly.


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Source: runsonwhat, https://www.runsonwhat.com/company/nkd.it (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.
