# What does NBC use? NBC (nbc.com) shows public evidence of 36 tools, according to runsonwhat (last checked 2026-10-20). ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Fastly](https://www.runsonwhat.com/reverse/fastly) | CDN & Edge | Custom domain | 2020-07 | | [Akamai](https://www.runsonwhat.com/reverse/akamai) | CDN & Edge | Custom domain, Website code | 2025-09 | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [React](https://www.runsonwhat.com/reverse/react) | Frontend | Website code | | | [Firebase](https://www.runsonwhat.com/reverse/firebase) | Backend & Database | Website code | | | [Algolia](https://www.runsonwhat.com/reverse/algolia) | Search | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Datadog](https://www.runsonwhat.com/reverse/datadog) | Monitoring | Website code | | | [Adobe Experience Platform Tags](https://www.runsonwhat.com/reverse/adobe-launch) | Data Pipeline | Website code | | | [comScore](https://www.runsonwhat.com/reverse/comscore) | Analytics | Website code | | | [Adobe Analytics](https://www.runsonwhat.com/reverse/adobe-analytics) | Analytics | Website code | | | [Adobe Experience Platform](https://www.runsonwhat.com/reverse/adobe-experience-platform) | Analytics | Website code | | | [Akamai mPulse](https://www.runsonwhat.com/reverse/akamai-mpulse) | Monitoring | Website code | | | [mParticle](https://www.runsonwhat.com/reverse/mparticle) | Data Pipeline | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Google Ad Manager](https://www.runsonwhat.com/reverse/google-ad-manager) | Ads & Pixels | Website config | | | [Zendesk](https://www.runsonwhat.com/reverse/zendesk) | Support & Docs | Custom domain | | | [Microsoft Xandr](https://www.runsonwhat.com/reverse/xandr) | Ads & Pixels | Website config | | | [Magnite](https://www.runsonwhat.com/reverse/magnite) | Ads & Pixels | Website config | | | [PubMatic](https://www.runsonwhat.com/reverse/pubmatic) | Ads & Pixels | Website config | | | [Adobe Audience Manager](https://www.runsonwhat.com/reverse/adobe-audience-manager) | Ads & Pixels | Website code | | | [OpenX](https://www.runsonwhat.com/reverse/openx) | Ads & Pixels | Website config | | | [Amazon Publisher Services](https://www.runsonwhat.com/reverse/amazon-publisher-services) | Ads & Pixels | Website config | | | [Index Exchange](https://www.runsonwhat.com/reverse/index-exchange) | Ads & Pixels | Website config | | | [Sovrn](https://www.runsonwhat.com/reverse/sovrn) | Ads & Pixels | Website config | | | [TripleLift](https://www.runsonwhat.com/reverse/triplelift) | Ads & Pixels | Website config | | | [Sharethrough](https://www.runsonwhat.com/reverse/sharethrough) | Ads & Pixels | Website config | | | [Branch](https://www.runsonwhat.com/reverse/branch) | Marketing | Custom domain, Website code | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Apple Business](https://www.runsonwhat.com/reverse/apple) | Workspace | DNS verification records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Amazon SES](https://www.runsonwhat.com/reverse/ses) | Email Delivery | DNS verification records | | | [Proofpoint](https://www.runsonwhat.com/reverse/proofpoint) | Security & Compliance | Email records | | | [OneTrust](https://www.runsonwhat.com/reverse/onetrust) | Security & Compliance | Website code | | | [Adobe](https://www.runsonwhat.com/reverse/adobe) | Collaboration | DNS verification records | | ## FAQ ### What tools does NBC use? As of October 2026, runsonwhat has found 36 tools at NBC (nbc.com) in public records. Edge & Hosting: Fastly and Akamai. Application: React, Firebase and Algolia. Data & Observability: Google Analytics, Datadog and Adobe Experience Platform Tags. Go-to-market: Google Ads, Google Ad Manager and Zendesk. Company Ops: Microsoft 365, SendGrid and Apple Business. Last checked October 20, 2026. ### What email provider does NBC use? NBC uses Microsoft 365 for email and office software, alongside Apple Business, according to runsonwhat (October 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 715,785 companies runsonwhat tracks. ### What does NBC use for customer support? NBC uses Zendesk for customer support and documentation, according to runsonwhat (October 2026). runsonwhat found Zendesk through a subdomain that points at Zendesk. Zendesk is used by 42,367 companies runsonwhat tracks. ### What analytics tools does NBC use? NBC uses Google Analytics for analytics, alongside comScore, Adobe Analytics and Adobe Experience Platform, according to runsonwhat (October 2026). runsonwhat found Google Analytics through Google Analytics code on nbc.com. Google Analytics is used by 894,565 companies runsonwhat tracks. ### What marketing software does NBC use? NBC uses Branch for marketing, according to runsonwhat (October 2026). runsonwhat found Branch through a subdomain that points at Branch and code on nbc.com. Branch is used by 2,019 companies runsonwhat tracks. ### What monitoring tools does NBC use? NBC uses Datadog for monitoring, alongside Akamai mPulse, according to runsonwhat (October 2026). runsonwhat found Datadog through Datadog code on nbc.com. Datadog is used by 11,605 companies runsonwhat tracks. ### How long has NBC used Fastly? NBC has used Fastly since at least July 2020, going by the first public certificate of the nbc.com subdomain that points at Fastly. Other long-running tools at NBC include Akamai (since September 2025). ### Does NBC use Google Ads? Yes. runsonwhat found Google Ads at NBC through Google Ads code on nbc.com. Google Ads is a Ads & Pixels tool used by 527,185 companies runsonwhat tracks. ### Which companies have a tech stack similar to NBC's? The companies with the stacks most like NBC's are GOAT, Jimmy John's, Wendy's and Bravo, according to runsonwhat (October 2026). Each shares 11 to 24 tools with NBC, and rare tools count for more than common ones like Google Workspace, so the match reflects real stack choices. ### How does runsonwhat know what NBC uses? runsonwhat reads public records only. Of the 36 tools at NBC, 14 were found through code on nbc.com, 10 through website configuration files, 6 through DNS records, 4 through subdomains that point at the vendor and 2 through email records. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and nbc.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/nbc.com (updated October 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.