# What does MSM Unify use? MSM Unify (msmunify.com) shows public evidence of 30 tools, according to runsonwhat (last checked 2026-10-28). - Industry: Higher Education - Size: 201–1,000 employees - Based in: Kelowna, Canada - LinkedIn: https://www.linkedin.com/company/msmunify ## Edge & Hosting | Tool | Category | Evidence | Since | |---|---|---|---| | [Cloudflare](https://www.runsonwhat.com/reverse/cloudflare) | CDN & Edge | DNS records, Website code | | | [Microsoft Azure](https://www.runsonwhat.com/reverse/azure) | Hosting & Cloud | Custom domain | 2020-08 | ## Application | Tool | Category | Evidence | Since | |---|---|---|---| | [jQuery](https://www.runsonwhat.com/reverse/jquery) | Frontend | Website code | | | [Google Fonts](https://www.runsonwhat.com/reverse/google-fonts) | Media & UI | Website code | | | [Font Awesome](https://www.runsonwhat.com/reverse/fontawesome) | Media & UI | Website code | | | [YouTube](https://www.runsonwhat.com/reverse/youtube) | Media & UI | Website code | | ## Data & Observability | Tool | Category | Evidence | Since | |---|---|---|---| | [Google Analytics](https://www.runsonwhat.com/reverse/ga) | Analytics | Website code | | | [Google Tag Manager](https://www.runsonwhat.com/reverse/gtm) | Analytics | Website code | | | [Microsoft Clarity](https://www.runsonwhat.com/reverse/clarity) | Analytics | Website code | | | [Matomo](https://www.runsonwhat.com/reverse/matomo) | Analytics | Website code | | ## Go-to-market | Tool | Category | Evidence | Since | |---|---|---|---| | [WordPress](https://www.runsonwhat.com/reverse/wordpress) | Website & CMS | Website code | | | [Google Ads](https://www.runsonwhat.com/reverse/google-ads) | Ads & Pixels | Website code | | | [Meta Pixel](https://www.runsonwhat.com/reverse/meta-pixel) | Ads & Pixels | Website code | | | [Yoast SEO](https://www.runsonwhat.com/reverse/yoast) | Website & CMS | Website code | | | [WhatsApp Business](https://www.runsonwhat.com/reverse/whatsapp) | Support & Docs | Website code | | | [Elementor](https://www.runsonwhat.com/reverse/elementor) | Website & CMS | Website code | | | [Brevo](https://www.runsonwhat.com/reverse/brevo) | Marketing | DNS verification records, Email records, Website code | | | [Zoho](https://www.runsonwhat.com/reverse/zoho) | Sales & CRM | DNS verification records, Email records | | ## Company Ops | Tool | Category | Evidence | Since | |---|---|---|---| | [Microsoft 365](https://www.runsonwhat.com/reverse/microsoft-365) | Workspace | DNS verification records | | | [Google Workspace](https://www.runsonwhat.com/reverse/google-workspace) | Workspace | Email records, Website code | | | [reCAPTCHA](https://www.runsonwhat.com/reverse/recaptcha) | Security & Compliance | Website code | | | [SendGrid](https://www.runsonwhat.com/reverse/sendgrid) | Email Delivery | Email records | | | [Atlassian](https://www.runsonwhat.com/reverse/atlassian) | Dev Tools | DNS verification records | | | [Let's Encrypt](https://www.runsonwhat.com/reverse/letsencrypt) | Security & Compliance | DNS records | | | [Sectigo](https://www.runsonwhat.com/reverse/sectigo) | Security & Compliance | DNS records | | | [DigiCert](https://www.runsonwhat.com/reverse/digicert) | Security & Compliance | DNS records | | | [Google Trust Services](https://www.runsonwhat.com/reverse/google-trust) | Security & Compliance | DNS records | | | [Resend](https://www.runsonwhat.com/reverse/resend) | Email Delivery | Email records | | ## FAQ ### What tools does MSM Unify use? As of November 2026, runsonwhat has found 30 tools at MSM Unify (msmunify.com) in public records. Edge & Hosting: Cloudflare and Microsoft Azure. Application: jQuery, Google Fonts and Font Awesome. Data & Observability: Google Analytics, Google Tag Manager and Microsoft Clarity. Go-to-market: WordPress, Google Ads and Meta Pixel. Company Ops: Microsoft 365, Google Workspace and reCAPTCHA. Last checked October 28, 2026. ### What cloud does MSM Unify run on? MSM Unify uses Microsoft Azure for hosting and cloud infrastructure, according to runsonwhat (November 2026). runsonwhat found Microsoft Azure through a subdomain that points at Microsoft Azure, and MSM Unify has used it since at least August 2020. Microsoft Azure is used by 48,596 companies runsonwhat tracks. ### What CRM does MSM Unify use? MSM Unify uses Zoho for its CRM, according to runsonwhat (November 2026). runsonwhat found Zoho through a DNS verification record for Zoho and email records. Zoho is used by 63,565 companies runsonwhat tracks. ### What email provider does MSM Unify use? MSM Unify uses Microsoft 365 for email and office software, alongside Google Workspace, according to runsonwhat (November 2026). runsonwhat found Microsoft 365 through a DNS verification record for Microsoft 365. Microsoft 365 is used by 719,721 companies runsonwhat tracks. ### What does MSM Unify use for customer support? MSM Unify uses WhatsApp Business for customer support and documentation, according to runsonwhat (November 2026). runsonwhat found WhatsApp Business through WhatsApp Business code on msmunify.com. WhatsApp Business is used by 138,085 companies runsonwhat tracks. ### What analytics tools does MSM Unify use? MSM Unify uses Google Analytics for analytics, alongside Google Tag Manager, Microsoft Clarity and Matomo, according to runsonwhat (November 2026). runsonwhat found Google Analytics through Google Analytics code on msmunify.com. Google Analytics is used by 906,289 companies runsonwhat tracks. ### How long has MSM Unify used Microsoft Azure? MSM Unify has used Microsoft Azure since at least August 2020, going by the first public certificate of the msmunify.com subdomain that points at Microsoft Azure. ### Does MSM Unify use jQuery? Yes. runsonwhat found jQuery at MSM Unify through jQuery code on msmunify.com. jQuery is a Frontend tool used by 930,126 companies runsonwhat tracks. ### How does runsonwhat know what MSM Unify uses? runsonwhat reads public records only. Of the 30 tools at MSM Unify, 15 were found through code on msmunify.com, 10 through DNS records, 3 through email records, 1 through website configuration files and 1 through subdomains that point at the vendor. A tool is listed only when a direct record backs it up; DNS is rechecked weekly and msmunify.com about monthly. --- Source: runsonwhat, https://www.runsonwhat.com/company/msmunify.com (updated November 2026). Counts are companies with direct public evidence of the tool (DNS records, certificates, website code, a real-browser crawl, subprocessor lists), so they are lower bounds. Methodology: https://www.runsonwhat.com/methodology.